job description
Are you a creative storyteller with a passion for luxury brands and social media? We’re seeking a dynamic Content Creator & Social Media Manager to craft compelling content and manage our digital presence across multiple platforms. Based in the vibrant heart of Bali, you’ll have the opportunity to shape the voice of a high-end retail brand, engaging audiences with visually stunning and strategically impactful content.
In this role, you’ll develop and execute a data-driven social media strategy, collaborate with influencers and photographers, and analyze performance metrics to refine our approach. Whether you’re brainstorming campaign concepts, scheduling posts, or engaging with our community, your work will directly contribute to elevating our brand’s online reputation and driving measurable growth.
If you thrive in a fast-paced, creative environment and have a keen eye for trends in luxury retail and digital marketing, we’d love to hear from you. Join us in Bali and turn your passion for content creation into a rewarding career.
Responsibility
- Develop and execute a comprehensive social media strategy aligned with brand goals, targeting luxury audiences across platforms like Instagram, Facebook, TikTok, and LinkedIn.
- Create high-quality, on-brand content, including photos, videos, reels, stories, and captions, tailored to each platform’s best practices.
- Manage the content calendar, ensuring consistent posting schedules and campaign timelines while adapting to real-time trends.
- Monitor and analyze performance metrics (engagement, reach, conversions) using tools like Google Analytics, Meta Insights, or Hootsuite, and provide actionable reports.
- Collaborate with influencers, photographers, and designers to produce authentic and aspirational content that resonates with our audience.
- Engage with the online community by responding to comments, messages, and reviews in a timely and brand-aligned manner.
- Stay ahead of industry trends, platform algorithm updates, and competitor activities to identify opportunities for innovation.
- Assist in paid social media campaigns, including ad creation, targeting, and budget optimization to maximize ROI.
Qualifications
- Proven experience (2+ years) as a Content Creator, Social Media Manager, or similar role, preferably in luxury retail, fashion, or lifestyle brands.
- Strong portfolio showcasing content creation skills (photography, videography, graphic design, or copywriting) and social media management.
- Proficiency in social media platforms (Instagram, Facebook, TikTok, LinkedIn) and scheduling tools (e.g., Later, Buffer, Hootsuite).
- Excellent written and verbal communication skills in English, with a flair for storytelling and brand voice adaptation.
- Basic knowledge of SEO, hashtag strategies, and content optimization for organic reach.
- Familiarity with analytics tools (Google Analytics, Meta Business Suite) and the ability to interpret data to inform strategy.
- Creative mindset with the ability to think outside the box and adapt to fast-changing digital landscapes.
- Based in or willing to relocate to Bali, Indonesia (Canggu, Ubud, Denpasar, or surrounding areas).