job description
Join Mandiri Andalan Utama as our Chief Marketing Officer (CMO) and lead our marketing strategy in the vibrant heart of Bali. This is a unique opportunity to shape the brand’s vision, drive growth, and innovate in one of Indonesia’s most dynamic markets.
As CMO, you will oversee all marketing initiatives, from digital campaigns to brand positioning, ensuring alignment with business objectives. You’ll collaborate with cross-functional teams to enhance customer engagement, optimize market reach, and maximize ROI. With a competitive salary package, career growth opportunities, and comprehensive benefits—including health insurance (BPJS Kesehatan) and employment benefits (BPJS Ketenagakerjaan)—this role offers both professional fulfillment and work-life balance in Bali’s inspiring environment.
If you’re a strategic thinker with a passion for marketing leadership, we invite you to apply and help us redefine success in the Indonesian market.
Responsibility
- Develop and execute a comprehensive marketing strategy to drive brand awareness, customer acquisition, and revenue growth.
- Lead digital marketing campaigns, including SEO, SEM, social media, and content marketing, to enhance online presence.
- Oversee brand management, ensuring consistency across all channels and touchpoints.
- Analyze market trends, competitor activity, and customer insights to identify opportunities for innovation.
- Collaborate with sales, product, and creative teams to align marketing efforts with business goals.
- Manage marketing budgets, allocate resources efficiently, and measure campaign performance (KPIs, ROI).
- Build and mentor a high-performing marketing team, fostering a culture of creativity and accountability.
- Represent the company at industry events, partnerships, and stakeholder meetings to strengthen brand reputation.
Qualifications
- Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum 8+ years of experience in marketing leadership, with at least 3 years as a CMO or equivalent role.
- Proven track record in digital marketing, brand development, and strategic planning.
- Strong analytical skills with proficiency in data-driven decision-making (Google Analytics, CRM tools).
- Excellent communication, leadership, and stakeholder management skills.
- Experience in the Indonesian market or Southeast Asia is highly advantageous.
- Fluency in English and Indonesian (written and verbal).
- Creative mindset with a results-oriented approach to problem-solving.