job description
Are you a strategic thinker with a passion for driving brand growth through effective channel marketing? Concepcion Midea Inc is seeking a dynamic Channel Trade Marketing Manager to lead our initiatives in Bali. In this role, you will develop and execute trade marketing strategies to enhance brand visibility, drive sales, and strengthen partnerships with key retailers and distributors.
Based in the vibrant regions of Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung, you will collaborate with cross-functional teams to create impactful campaigns, optimize trade promotions, and analyze market trends. This is a unique opportunity to shape the future of our brand in one of the world's most exciting markets.
If you thrive in a fast-paced environment and have a proven track record in trade marketing, we want to hear from you!
Responsibility
- Develop and implement trade marketing strategies to drive brand awareness and sales growth.
- Collaborate with sales teams to create and execute promotional campaigns tailored to key channels.
- Manage relationships with retailers, distributors, and other trade partners to ensure alignment with brand objectives.
- Analyze market trends, competitor activities, and consumer insights to refine marketing strategies.
- Oversee the planning and execution of in-store activations, trade shows, and other promotional events.
- Monitor and report on the performance of trade marketing initiatives, providing actionable insights.
- Work closely with the product and marketing teams to ensure consistent brand messaging across all channels.
- Optimize trade spend and budget allocation to maximize ROI.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in trade marketing, preferably in the consumer goods or retail industry.
- Proven track record of developing and executing successful trade marketing campaigns.
- Strong analytical skills with the ability to interpret market data and trends.
- Excellent communication and negotiation skills for managing stakeholder relationships.
- Experience working with cross-functional teams in a dynamic environment.
- Proficiency in Microsoft Office and marketing analytics tools.
- Fluency in English; knowledge of Indonesian is a plus.