job description
Join Bizarre Business Solution Corp. as a Brand Marketing Officer and play a pivotal role in shaping the future of our franchise network across Bali. This dynamic position offers the opportunity to develop and execute cutting-edge marketing strategies that drive sales, increase foot traffic, and elevate brand awareness across all our branches.
In this role, you will collaborate with cross-functional teams to analyze franchisee insights, identify market trends, and create data-driven campaigns that resonate with our target audience. Your expertise in brand positioning, digital marketing, and customer engagement will be instrumental in strengthening our market presence and achieving sustainable growth.
Based in the vibrant and culturally rich regions of Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung, you’ll have the chance to work in an inspiring environment while contributing to a brand that values innovation and impact.
Responsibility
- Develop and implement comprehensive brand marketing strategies based on franchisee insights and market analysis to drive sales and customer engagement.
- Create and manage multi-channel marketing campaigns (digital, social media, print, and in-store) to boost brand visibility and store traffic.
- Collaborate with franchise partners to align marketing efforts with local market needs and business objectives.
- Monitor and analyze campaign performance using KPIs and metrics to optimize ROI and refine strategies.
- Oversee the production of brand assets, including promotional materials, social media content, and advertising copy.
- Conduct competitor research and stay updated on industry trends to identify opportunities for differentiation.
- Coordinate with sales and operations teams to ensure seamless execution of marketing initiatives across all branches.
- Build and maintain strong relationships with media partners, influencers, and vendors to amplify brand reach.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 3 years of experience in brand marketing, digital marketing, or a similar role, preferably in the retail or franchise industry.
- Proven track record of developing and executing successful marketing campaigns that drive measurable results.
- Strong analytical skills with proficiency in Google Analytics, SEO, and social media insights tools.
- Excellent communication and storytelling skills, with the ability to craft compelling brand messages.
- Experience with content creation, graphic design, or video production is a plus.
- Highly organized, detail-oriented, and able to manage multiple projects under tight deadlines.
- Passion for brand building and a deep understanding of consumer behavior.