job description
Join Prifood Corporation as a Trade Marketing Specialist in the vibrant markets of Bali! This dynamic role is perfect for a results-driven professional with a passion for retail execution, promotional strategy, and field marketing. You’ll play a key role in enhancing brand visibility, optimizing in-store displays, and driving sales growth across our distribution network.
Leveraging your expertise in planogram implementation, trade promotions, and merchandiser training, you’ll ensure our products stand out on shelves while monitoring inventory and expenses to maximize efficiency. With a mix of strategic planning and hands-on fieldwork, this position offers the chance to make a tangible impact in a fast-paced, consumer-centric industry.
If you thrive in collaborative environments, have a keen eye for detail, and enjoy turning data into actionable insights, we’d love to hear from you. Experience in the Visayas region or FMCG sector is a strong advantage.
Responsibility
- Develop and execute planograms and in-store layouts to optimize product placement and visibility.
- Plan, coordinate, and evaluate trade promotions, discounts, and in-store activations to drive sales volume.
- Monitor and analyze inventory levels, stock rotation, and sell-through rates to prevent out-of-stock situations.
- Train, coach, and supervise merchandisers and field teams to ensure consistent brand representation.
- Conduct regular field visits to retail outlets, assessing compliance with branding and promotional standards.
- Track marketing expenses and budgets, ensuring cost-effective use of resources.
- Collaborate with sales, supply chain, and brand teams to align trade marketing strategies with business objectives.
- Prepare performance reports and insights using market data to refine strategies.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum 2-3 years of experience in trade marketing, retail execution, or FMCG (Visayas experience is a plus).
- Proven track record in planogram design, promotional execution, and field merchandising.
- Strong analytical and reporting skills, with proficiency in Excel or data visualization tools.
- Excellent communication and interpersonal skills to liaise with internal teams and retail partners.
- Ability to travel frequently within Bali and occasionally to other regions.
- Self-motivated, detail-oriented, and able to work under tight deadlines.
- Familiarity with POS systems, retail audits, or trade marketing software is advantageous.