job description
Join Bayad as a Trade Marketing Officer and drive impactful marketing strategies across the Visayas region. In this dynamic role, you will spearhead local marketing initiatives, collaborate with key stakeholders, and execute campaigns that enhance brand visibility and customer engagement. This is a unique opportunity to shape the marketing landscape in a thriving market while working with a forward-thinking team.
Based in Bali, you will leverage your expertise to develop and implement tailored marketing programs that resonate with local audiences. Your efforts will directly contribute to business growth, customer acquisition, and brand loyalty. If you are a strategic thinker with a passion for marketing and a knack for execution, we want you on our team!
Responsibility
- Develop and execute localized marketing strategies to drive brand awareness and customer engagement in the Visayas region.
- Collaborate with internal teams and external partners to plan and implement promotional campaigns, events, and activations.
- Monitor and analyze market trends, competitor activities, and customer feedback to refine marketing approaches.
- Manage relationships with local vendors, retailers, and distributors to ensure seamless execution of marketing initiatives.
- Create compelling marketing materials, including digital and print collateral, tailored to regional preferences.
- Track and report on the performance of marketing campaigns, providing insights and recommendations for improvement.
- Coordinate with the sales team to align marketing efforts with business objectives and revenue targets.
- Stay updated on industry best practices and emerging trends to keep Bayad at the forefront of the market.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 3 years of experience in trade marketing, brand management, or a similar role.
- Proven track record of developing and executing successful marketing campaigns in a regional or local context.
- Strong analytical skills with the ability to interpret market data and customer insights.
- Excellent communication and interpersonal skills, with the ability to build and maintain relationships with stakeholders.
- Proficiency in digital marketing tools and platforms, including social media, email marketing, and analytics.
- Creative thinker with a problem-solving mindset and a passion for innovation.
- Willingness to travel within the Visayas region as needed.