job description
Join Pacific Synergy Food and Beverage Corporation as a Trade Marketing Officer and play a pivotal role in driving brand growth and market penetration in Bali’s dynamic F&B landscape. This is a unique opportunity to shape trade strategies, foster key partnerships, and execute data-driven campaigns that elevate our brand presence across premium retail and hospitality channels.
As a Trade Marketing Officer, you will collaborate with cross-functional teams to analyze market trends, optimize trade promotions, and ensure seamless execution of marketing initiatives. Your expertise will directly impact sales performance, customer engagement, and long-term brand loyalty in one of Southeast Asia’s most vibrant markets.
If you are a strategic thinker with a passion for F&B marketing and a knack for building strong trade relationships, we invite you to apply and grow with us in Bali’s thriving business ecosystem.
Responsibility
- Develop and implement trade marketing strategies to enhance brand visibility and drive sales growth in Bali’s F&B sector.
- Analyze market trends, competitor activities, and consumer insights to identify opportunities for trade promotions and partnerships.
- Collaborate with sales teams to design and execute trade programs, including promotions, discounts, and in-store activations.
- Build and maintain strong relationships with key trade partners, including distributors, retailers, and hospitality venues.
- Monitor and evaluate the performance of trade marketing initiatives, providing actionable insights to optimize ROI.
- Coordinate with internal teams to ensure alignment between trade marketing, branding, and sales objectives.
- Prepare reports and presentations on trade performance, market trends, and competitive analysis for senior management.
- Stay updated on industry best practices and emerging trends in trade marketing to drive innovation.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- Minimum of 3 years of experience in trade marketing, preferably in the F&B or retail industry.
- Proven track record of developing and executing successful trade marketing campaigns.
- Strong analytical skills with the ability to interpret market data and consumer insights.
- Excellent communication and negotiation skills for managing trade partnerships.
- Proficiency in Microsoft Office and CRM tools; experience with marketing analytics software is a plus.
- Ability to work independently and collaboratively in a fast-paced environment.
- Fluency in English; knowledge of Bahasa Indonesia is an advantage.