job description
Join PT Nusantara Alami Group as a TikTok Live Ads Specialist and drive explosive growth through high-impact live-streaming campaigns! Based in the vibrant hubs of Bali (Canggu, Ubud, Denpasar, or surrounding areas), you’ll leverage your expertise in TikTok’s dynamic ecosystem to create engaging, conversion-focused live content that captivates audiences and boosts brand visibility.
This role is perfect for a creative, data-driven marketer with a passion for real-time engagement. You’ll collaborate with cross-functional teams to develop strategies that maximize ROI, while enjoying the flexibility of working from Bali’s most inspiring locations. With competitive compensation (IDR 5M–7.5M/month) and BPJS benefits, this is your chance to shape the future of digital marketing in Southeast Asia’s fastest-growing social platform.
Note: Candidates must have at least 1 year of experience in TikTok Live advertising or similar roles.
Responsibility
- Develop and execute high-converting TikTok Live ad campaigns, including scripting, hosting, and real-time audience engagement.
- Monitor live-stream performance metrics (viewership, engagement, conversions) and optimize strategies for maximum impact.
- Collaborate with influencers, content creators, and internal teams to produce compelling live content aligned with brand goals.
- Stay ahead of TikTok’s algorithm updates and trends to ensure campaigns remain cutting-edge and compliant.
- Manage ad budgets, bidding strategies, and A/B testing to improve ROI and reduce customer acquisition costs.
- Create post-live reports with actionable insights and recommendations for future campaigns.
- Train and mentor junior team members on TikTok Live best practices and tools.
- Liaise with sales and product teams to align live content with promotions, launches, or key messaging.
Qualifications
- Minimum 1 year of proven experience in TikTok Live advertising, social media marketing, or live-stream e-commerce.
- Deep understanding of TikTok’s ad platform, live features, and analytics tools (e.g., TikTok Ads Manager, CapCut).
- Strong on-camera presence and ability to host engaging live sessions (or experience directing hosts).
- Data-driven mindset with proficiency in interpreting KPIs (CTR, conversion rates, ROAS) and adjusting strategies accordingly.
- Excellent English and Indonesian communication skills (written and verbal).
- Creative problem-solver with a knack for storytelling and audience psychology.
- Ability to work flexible hours (including evenings/weekends) to align with peak live-stream times.
- Based in or willing to relocate to Bali (Canggu, Ubud, Denpasar, etc.) with a stable internet connection.