job description
Join K Gold Beauty Essentials Corp. as a Social Media Specialist and play a pivotal role in shaping our brand's digital presence across multiple platforms. Based in the vibrant locales of Bali, you will craft compelling content, engage with our community, and drive growth through strategic social media management. This is an exciting opportunity for a creative and analytical professional to make a significant impact in the beauty and wellness industry.
As part of our dynamic team, you will collaborate with marketing, sales, and product teams to ensure our brand message is consistent, engaging, and aligned with our business goals. Your expertise in social media trends, analytics, and content creation will be key to expanding our reach and fostering meaningful connections with our audience.
If you are passionate about social media, beauty, and creating impactful digital experiences, we would love to hear from you. Apply now and take the next step in your career with a company that values innovation, creativity, and excellence.
Responsibility
- Develop and execute a comprehensive social media strategy to increase brand awareness and engagement across Facebook, Instagram, TikTok, Shopee, and Lazada.
- Create, curate, and manage high-quality, engaging content including images, videos, and written posts tailored to each platform.
- Monitor, analyze, and report on social media performance using analytics tools to optimize content and campaigns.
- Engage with followers, respond to comments and messages, and foster a positive community around the brand.
- Collaborate with influencers, brand ambassadors, and other partners to amplify reach and credibility.
- Stay up-to-date with the latest social media trends, platform updates, and best practices to keep the brand ahead of the curve.
- Coordinate with the marketing and sales teams to align social media efforts with broader marketing campaigns and business objectives.
- Manage social media advertising budgets, ensuring cost-effective and high-impact campaigns.
Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience as a Social Media Specialist or similar role, preferably in the beauty, wellness, or e-commerce industry.
- Strong understanding of social media platforms, algorithms, and best practices for content creation and community management.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).
- Excellent written and verbal communication skills in English, with a keen eye for detail and creativity.
- Experience with graphic design tools (e.g., Canva, Adobe Photoshop) and video editing software is a plus.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
- Passion for beauty, wellness, and digital marketing trends.