job description
Join Abenson as a Social Media Marketing Supervisor in the vibrant heart of Bali! Weâre seeking a dynamic and data-driven professional to lead our paid media and social campaigns, ensuring maximum engagement and performance optimization. In this role, youâll oversee strategy, execution, and analysis to drive brand growth across digital platforms.
Baliâs thriving digital landscape offers the perfect backdrop for innovative marketing. Youâll collaborate with cross-functional teams to craft compelling content, monitor KPIs, and refine campaigns based on real-time insights. Whether youâre based in Cangguâs creative hub or the cultural richness of Ubud, youâll play a pivotal role in shaping our brandâs online presence.
If youâre passionate about leveraging analytics to boost engagement and have a knack for trendspotting, this is your chance to make an impact in a fast-paced, internationally minded environment.
Responsibility
- Develop and execute data-driven social media strategies to enhance brand visibility and engagement.
- Manage paid media campaigns (Facebook, Instagram, LinkedIn, TikTok, etc.) from planning to optimization.
- Monitor and analyze performance metrics (CTR, ROI, conversion rates) to refine strategies.
- Collaborate with content creators, designers, and copywriters to produce high-impact, platform-specific content.
- Stay ahead of industry trends and algorithm changes to adapt campaigns proactively.
- Coordinate with influencers and brand partners to amplify reach and credibility.
- Prepare detailed reports and presentations for stakeholders on campaign performance and insights.
- Oversee community management, ensuring timely and brand-aligned responses to audience interactions.
Qualifications
- Bachelorâs degree in Marketing, Communications, Business, or a related field.
- Minimum 3-5 years of experience in social media marketing, with at least 2 years in a supervisory role.
- Proven track record of managing paid social campaigns with measurable success (portfolio or case studies preferred).
- Proficiency in analytics tools (Google Analytics, Meta Ads Manager, Hootsuite, etc.).
- Strong understanding of SEO and content marketing principles.
- Excellent written and verbal communication skills in English.
- Creative thinker with a data-driven mindset and problem-solving abilities.
- Ability to work in a fast-paced, remote or hybrid environment in Bali.