job description
Join a dynamic marketing team in Bali as a KOL/KOC Operations Manager, where you’ll play a pivotal role in managing end-to-end influencer partnerships. This position is perfect for a detail-oriented professional with a passion for digital marketing and a knack for building strong relationships with Key Opinion Leaders (KOLs) and Key Opinion Consumers (KOCs).
Based in the vibrant hub of Canggu, Bali, you’ll work in a fast-paced environment, driving brand awareness and engagement through strategic influencer collaborations. Your expertise will help shape campaigns that resonate with target audiences, ensuring authentic and impactful brand representation.
If you thrive in a creative, results-driven atmosphere and have a proven track record in influencer marketing, we’d love to hear from you. This is an exciting opportunity to grow with a forward-thinking company in one of Indonesia’s most innovative digital marketing landscapes.
Responsibility
- Develop and execute end-to-end KOL/KOC strategies to amplify brand visibility and engagement.
- Identify, onboard, and manage relationships with influencers across various platforms (Instagram, TikTok, YouTube, etc.).
- Negotiate contracts, deliverables, and timelines with KOLs/KOCs to ensure alignment with campaign goals.
- Monitor and analyze influencer performance metrics (engagement rates, reach, conversions) and provide actionable insights.
- Collaborate with cross-functional teams (content, design, PR) to create cohesive influencer campaigns.
- Stay updated on industry trends, emerging platforms, and competitor activities to refine strategies.
- Ensure compliance with brand guidelines and legal requirements in all influencer partnerships.
- Prepare reports and presentations to showcase campaign results and ROI to stakeholders.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 3 years of experience in influencer marketing, digital marketing, or a similar role.
- Proven track record of managing successful KOL/KOC campaigns with measurable results.
- Strong negotiation, communication, and relationship-building skills.
- Proficiency in social media analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics).
- Familiarity with Bali’s digital marketing landscape and local influencer ecosystem is a plus.
- Creative thinker with a data-driven approach to decision-making.
- Excellent English and Indonesian language skills (written and verbal).