job description
Join PT Teman Perempuan Sehati as a Social Media Marketing Specialist in the vibrant heart of Bali! This is your chance to blend creativity with data-driven strategies to elevate our brandâs digital presence. Youâll oversee engaging content creation, optimize performance through analytics, and foster meaningful connections with our community across multiple platforms.
Based in Canggu or Ubud, youâll work in a dynamic, collaborative environment where your ideas will shape our social media narrative. Whether youâre crafting compelling campaigns, analyzing trends, or engaging with our audience, your role will be pivotal in driving brand awareness and growth.
If youâre passionate about storytelling, thrive in a fast-paced setting, and love turning insights into action, weâd love to hear from you. Letâs create impactful digital experiences together!
Responsibility
- Develop and execute data-driven social media strategies to increase brand visibility, engagement, and conversions.
- Create, curate, and manage high-quality content (graphics, videos, copy) tailored to each platform (Instagram, Facebook, LinkedIn, TikTok, etc.).
- Monitor and analyze performance metrics (KPIs, ROI, engagement rates) using tools like Google Analytics, Meta Business Suite, or Hootsuite.
- Engage with the online community by responding to comments, messages, and reviews in a timely and brand-aligned manner.
- Collaborate with cross-functional teams (design, sales, product) to ensure consistent messaging and campaign alignment.
- Stay ahead of social media trends, algorithm updates, and emerging platforms to keep strategies innovative.
- Plan and execute paid social media campaigns, including budget management and A/B testing.
- Generate monthly reports with actionable insights and recommendations for continuous improvement.
Qualifications
- Bachelorâs degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience (2+ years) as a Social Media Specialist or similar role, preferably in a fast-paced industry.
- Proficiency in social media management tools (e.g., Buffer, Sprout Social, Canva, Adobe Creative Suite).
- Strong copywriting and storytelling skills with a keen eye for visual aesthetics.
- Experience with paid advertising (Meta Ads, Google Ads) and analytics platforms.
- Excellent communication and collaboration skills with a proactive, detail-oriented mindset.
- Fluency in English (written and verbal); Indonesian language skills are a plus.
- Portfolio or examples of successful social media campaigns youâve managed.