job description
Are you a creative storyteller with a passion for building vibrant brand communities? PT Infinity GGG Indonesia is seeking a dynamic Social Media & Brand Activation Specialist to elevate our brand presence through innovative digital strategies and immersive offline experiences. Based in the heart of Bali’s creative hub, you’ll craft compelling content, forge strategic partnerships, and design unforgettable activations that resonate with our audience.
In this role, you’ll blend artistry with analytics, transforming brand narratives into engaging social campaigns while driving measurable impact. Whether it’s curating Instagram-worthy moments or orchestrating pop-up events, your work will shape how the world perceives our brand. Join a team that values bold ideas, collaboration, and a data-driven approach to creativity.
If you thrive in fast-paced environments and love turning trends into tangible results, this is your opportunity to make a mark in Bali’s thriving marketing scene.
Responsibility
- Develop and execute a cohesive social media strategy across platforms (Instagram, TikTok, LinkedIn, etc.) to amplify brand awareness and engagement.
- Create visually stunning and on-brand content, including graphics, videos, and copy, tailored to platform-specific audiences.
- Plan and manage brand activation events (online/offline), from concept to execution, ensuring seamless experiences that align with campaign goals.
- Collaborate with influencers, creators, and partners to co-create authentic content and expand reach through strategic alliances.
- Monitor performance metrics (engagement rates, conversions, ROI) and refine strategies using insights from analytics tools.
- Stay ahead of digital trends, platform updates, and competitor activities to keep the brand at the forefront of innovation.
- Coordinate with cross-functional teams (design, PR, sales) to ensure brand consistency across all touchpoints.
- Manage community interactions, fostering meaningful connections with followers and addressing feedback promptly.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- 3+ years of experience in social media management, brand activation, or digital marketing, preferably in lifestyle, hospitality, or F&B industries.
- Proven track record of growing social media accounts and executing successful activation campaigns (portfolio required).
- Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut) and analytics platforms (Meta Business Suite, Google Analytics).
- Strong copywriting skills with a knack for crafting platform-optimized captions and hashtag strategies.
- Excellent project management skills, with the ability to juggle multiple campaigns and deadlines.
- Passion for storytelling, trends, and pop culture, with a finger on the pulse of Bali’s dynamic market.
- Fluency in English and Bahasa Indonesia; additional languages are a plus.