job description
Join Milestone Production as a Senior Social Media Executive and bring your creativity and strategic vision to the forefront of Bali’s dynamic events and entertainment industry. In this pivotal role, you’ll shape the digital narrative of high-impact shows, festivals, and corporate events, driving engagement and amplifying brand presence across global platforms.
Based in the vibrant hub of Canggu, Bali, you’ll collaborate with a passionate team to craft compelling content, leverage data-driven insights, and execute innovative campaigns that captivate audiences. Whether it’s live event coverage, influencer partnerships, or viral social strategies, your expertise will be the cornerstone of our digital success.
This is more than a job—it’s an opportunity to redefine how the world experiences events. If you thrive in fast-paced environments, love storytelling, and have a knack for turning trends into traction, we want to hear from you.
Responsibility
- Develop and execute data-driven social media strategies to boost brand awareness, engagement, and conversions for events and shows.
- Create, curate, and manage high-quality content (graphics, videos, copy) tailored for platforms like Instagram, TikTok, LinkedIn, and Facebook.
- Monitor and analyze performance metrics (KPIs, ROI, engagement rates) to refine campaigns and report insights to stakeholders.
- Collaborate with marketing, PR, and creative teams to ensure cohesive messaging across all digital and offline channels.
- Identify and engage with influencers, partners, and communities to expand reach and foster authentic connections.
- Stay ahead of industry trends, algorithm updates, and emerging platforms to keep strategies innovative and competitive.
- Manage paid social media campaigns, including budget allocation, A/B testing, and ad optimization.
- Oversee crisis management and reputation control on social platforms, ensuring brand integrity.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Minimum 5 years of experience in social media management, preferably in the events, entertainment, or creative industries.
- Proven track record of growing social media accounts with measurable results (follower growth, engagement rates, lead generation).
- Expertise in content creation tools (Canva, Adobe Suite, CapCut) and scheduling platforms (Hootsuite, Buffer, Meta Business Suite).
- Strong analytical skills with proficiency in tools like Google Analytics, Meta Insights, or similar.
- Exceptional written and verbal communication skills in English; multilingual abilities (Bahasa Indonesia) are a plus.
- Creative mindset with a keen eye for design, storytelling, and trend-spotting.
- Ability to work under tight deadlines and adapt to the fast-paced nature of live events.