job description
Join Gigadevice Semiconductor, a global leader in semiconductor innovation, as we expand our dynamic marketing team in the heart of Bali, Indonesia. We are seeking a strategic, data-driven Marketing Manager to spearhead our brand growth, customer engagement, and market penetration in the APAC region.
In this role, you will collaborate closely with engineering, sales, and executive teams to develop and execute high-impact marketing campaigns that drive demand, enhance brand visibility, and position Gigadevice as a thought leader in the semiconductor industry. Your analytical mindset and creative flair will be key to translating complex technical value propositions into compelling narratives for diverse audiences.
Based in Bali’s vibrant tech hub, you’ll enjoy a unique blend of professional excellence and tropical work-life balance. If you thrive in a fast-paced, cross-functional environment and are passionate about B2B marketing, digital transformation, and semiconductor technology, this is your opportunity to make a lasting impact.
Responsibility
- Strategic Marketing Leadership: Develop and implement comprehensive marketing strategies aligned with business objectives, focusing on lead generation, brand awareness, and customer retention.
- Campaign Management: Plan, execute, and optimize multi-channel campaigns (digital, email, events, and content) to drive engagement and conversions in the semiconductor market.
- Cross-Functional Collaboration: Work closely with engineering and sales teams to create technical content, case studies, and product messaging that resonates with target audiences.
- Data-Driven Decision Making: Leverage analytics tools (e.g., Google Analytics, CRM) to measure campaign performance, ROI, and customer insights, adjusting strategies accordingly.
- Market & Competitive Analysis: Conduct in-depth research to identify industry trends, competitive positioning, and growth opportunities in the APAC semiconductor sector.
- Content & Thought Leadership: Oversee the creation of high-quality content (whitepapers, blogs, webinars) to establish Gigadevice as a trusted authority in semiconductor solutions.
- Budget & Vendor Management: Manage marketing budgets, agency relationships, and vendor contracts to ensure cost-effective and high-impact execution.
- Event & Trade Show Coordination: Represent Gigadevice at industry events, trade shows, and conferences to build partnerships and generate leads.
Qualifications
- Proven Experience: Minimum 5+ years in B2B marketing, preferably in the semiconductor, electronics, or high-tech industries.
- Educational Background: Bachelor’s degree in Marketing, Business, Engineering, or a related field. MBA or advanced degree is a plus.
- Technical Aptitude: Ability to understand and articulate complex semiconductor products and technologies to non-technical audiences.
- Digital Marketing Expertise: Proficiency in SEO/SEM, social media, email marketing, and marketing automation tools (e.g., HubSpot, Marketo).
- Analytical Skills: Strong ability to interpret data, generate insights, and present actionable recommendations using tools like Google Analytics, Tableau, or Power BI.
- Leadership & Collaboration: Exceptional communication and project management skills, with a track record of leading cross-functional teams.
- Industry Knowledge: Familiarity with semiconductor market dynamics, key players, and emerging trends (e.g., AI, IoT, automotive electronics).
- Language Skills: Fluent in English; additional languages (e.g., Mandarin, Bahasa Indonesia) are advantageous.