job description
Join Fitness Concept Specialist Chain as a Senior Brand Specialist (Business Development) and play a pivotal role in shaping the future of fitness and wellness in Bali’s most dynamic markets. This is a unique opportunity to leverage your expertise in brand strategy, market expansion, and partnership development to drive growth in one of Southeast Asia’s fastest-growing industries.
Based in the vibrant hub of Canggu, Bali, you will collaborate with cross-functional teams to identify new business opportunities, enhance brand visibility, and cultivate strategic alliances. Your work will directly impact the company’s market position, customer engagement, and revenue streams in a region known for its health-conscious and active lifestyle community.
We are seeking a visionary professional with a passion for fitness, a data-driven mindset, and a proven track record in business development. If you thrive in a fast-paced environment and are eager to make a tangible difference in the wellness industry, this role is for you.
Responsibility
- Develop and execute brand strategies to enhance market presence and drive business growth in Bali’s competitive fitness landscape.
- Identify and pursue new business opportunities, including partnerships, franchising, and expansion into untapped markets.
- Lead market research and competitive analysis to inform strategic decisions and stay ahead of industry trends.
- Collaborate with marketing teams to create compelling brand narratives and campaigns that resonate with health-conscious consumers.
- Build and maintain strategic relationships with key stakeholders, including gym owners, influencers, and corporate clients.
- Monitor and analyze KPIs and performance metrics to measure the success of brand initiatives and adjust strategies accordingly.
- Oversee the launch of new fitness concepts and ensure alignment with the company’s long-term vision.
- Represent the brand at industry events, trade shows, and networking opportunities to foster connections and promote growth.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field; MBA or advanced degree is a plus.
- Minimum 5 years of experience in brand management, business development, or a similar role, preferably in the fitness, wellness, or retail industry.
- Proven ability to develop and implement successful brand strategies that drive revenue and market share.
- Strong analytical and financial acumen, with experience in budgeting, forecasting, and ROI analysis.
- Excellent communication and negotiation skills, with the ability to influence stakeholders at all levels.
- Experience in partnership development, franchising, or market expansion is highly desirable.
- Passion for fitness, health, and wellness, with a deep understanding of consumer behavior in this space.
- Fluency in English; proficiency in Bahasa Indonesia is a significant advantage.