job description
Join Henkel, a global leader in consumer and industrial brands, as our Regional Demand Center Manager for the Rest of APAC, based in the vibrant and dynamic island of Bali, Indonesia. This role is perfect for a strategic marketing professional who thrives in a fast-paced, multicultural environment and is passionate about driving demand generation and digital marketing excellence across the Asia-Pacific region.
At Henkel, we celebrate diversity and believe that the unique perspectives and experiences of our employees are the foundation of our innovation and success. As the Manager of the Demand Center, you will play a pivotal role in shaping our marketing strategies, optimizing demand generation initiatives, and ensuring seamless execution across multiple APAC markets. This is an exciting opportunity to lead a high-performing team, collaborate with cross-functional stakeholders, and make a tangible impact on Henkelâs growth in the region.
Bali offers an unparalleled work-life balance, with its stunning landscapes, rich culture, and thriving expat community. Whether you're based in Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung, youâll enjoy a high quality of life while contributing to a global organization with a strong commitment to sustainability and innovation. If youâre ready to take your career to the next level in one of the worldâs most desirable locations, weâd love to hear from you!
Henkel is an equal opportunity employer. We embrace diversity and are committed to creating an inclusive environment for all employees.
Responsibility
- Lead the development and execution of demand generation strategies for Henkelâs consumer and industrial brands across the Rest of APAC region, ensuring alignment with global marketing objectives.
- Manage and optimize the Demand Center operations, including campaign planning, budget allocation, and performance tracking to maximize ROI.
- Collaborate with regional marketing teams, sales, and external agencies to ensure seamless execution of integrated marketing campaigns.
- Drive digital marketing excellence by leveraging data analytics, marketing automation tools, and CRM systems to enhance lead generation and customer engagement.
- Monitor market trends, competitor activities, and customer insights to identify opportunities for growth and innovation in demand generation.
- Lead and mentor a high-performing team, fostering a culture of collaboration, creativity, and continuous improvement.
- Report on campaign performance, KPIs, and business impact to senior leadership, providing actionable insights and recommendations for optimization.
- Ensure compliance with Henkelâs global marketing policies, brand guidelines, and local regulatory requirements.
Qualifications
- Bachelorâs degree in Marketing, Business Administration, Communications, or a related field. A Masterâs degree or MBA is a plus.
- Minimum of 7-10 years of experience in demand generation, digital marketing, or integrated marketing, with at least 3 years in a managerial role.
- Proven track record of leading demand generation strategies and campaigns in the APAC region, with a focus on consumer or industrial brands.
- Strong expertise in digital marketing tools and platforms, including marketing automation (e.g., HubSpot, Marketo), CRM systems (e.g., Salesforce), and analytics tools (e.g., Google Analytics, Tableau).
- Excellent analytical skills with the ability to translate data into actionable insights and strategic recommendations.
- Exceptional leadership and team management skills, with experience mentoring and developing marketing professionals.
- Fluency in English is required; proficiency in additional APAC languages (e.g., Mandarin, Bahasa Indonesia, Japanese) is a strong advantage.
- Ability to thrive in a fast-paced, multicultural environment and manage multiple priorities with a results-driven mindset.