job description
Are you a data-driven marketer passionate about crafting high-impact paid advertising campaigns? Join OOm Pte Ltd as a Performance Marketing Executive and take the lead in launching, optimizing, and scaling paid campaigns across multiple platforms. This is your chance to grow your digital marketing career in a dynamic, results-oriented environment while working in the vibrant locales of Bali.
In this role, you will collaborate with cross-functional teams to drive measurable results, leveraging your expertise in paid ads to boost brand visibility, engagement, and conversions. If you thrive in a fast-paced setting and are eager to make a tangible impact, we want you on our team!
Responsibility
- Develop, execute, and optimize paid advertising campaigns across platforms like Google Ads, Meta Ads, and LinkedIn Ads.
- Monitor and analyze campaign performance, adjusting strategies to maximize ROI and achieve KPIs.
- Conduct A/B testing for ad creatives, landing pages, and targeting to refine campaign effectiveness.
- Collaborate with the marketing team to align paid ads with broader digital marketing strategies.
- Generate detailed reports on campaign performance, providing actionable insights for continuous improvement.
- Stay updated on industry trends and emerging tools to enhance campaign strategies.
- Manage budgets efficiently, ensuring optimal allocation across campaigns.
- Work closely with designers and content creators to develop compelling ad creatives.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience (2+ years) in managing paid advertising campaigns.
- Proficiency in Google Ads, Meta Ads Manager, and other paid ad platforms.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and collaboration skills.
- Certifications in Google Ads or Meta Blueprint are a plus.
- Experience with SEO and content marketing is an advantage.
- Ability to work independently and manage multiple projects in a fast-paced environment.