job description
Are you a data-driven marketer with a passion for optimizing digital campaigns? AT Solution Limited is seeking a Performance Marketing Executive to join our dynamic team in Bali. In this role, you will drive paid media performance, leverage mar-tech tools, and implement data-driven strategies to maximize ROI across digital channels.
As a Performance Marketing Executive, you will play a pivotal role in shaping our digital marketing efforts, ensuring campaigns are optimized for performance, scalability, and efficiency. You will collaborate with cross-functional teams to execute cutting-edge strategies, analyze performance metrics, and deliver actionable insights to enhance our marketing initiatives.
If you thrive in a fast-paced environment, enjoy solving complex marketing challenges, and have a knack for turning data into results, this is the perfect opportunity for you. Join us in beautiful Bali and take your career to the next level!
Responsibility
- Manage and optimize paid media campaigns across platforms such as Google Ads, Meta Ads, and programmatic channels.
- Monitor, analyze, and report on campaign performance, providing data-driven recommendations for improvement.
- Implement and manage marketing technology (mar-tech) tools to enhance campaign tracking, automation, and efficiency.
- Collaborate with creative and content teams to develop high-performing ad creatives and landing pages.
- Conduct A/B testing and multivariate experiments to refine targeting, messaging, and bidding strategies.
- Stay updated with industry trends, emerging technologies, and best practices in performance marketing.
- Work closely with stakeholders to align marketing strategies with business objectives and KPIs.
- Troubleshoot technical issues related to tracking, pixel implementation, and data discrepancies.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience (2+ years) in performance marketing, digital advertising, or a similar role.
- Strong analytical skills with proficiency in tools like Google Analytics, Google Ads, Meta Ads Manager, and other mar-tech platforms.
- Experience with A/B testing, conversion rate optimization (CRO), and data-driven decision-making.
- Familiarity with HTML, CSS, and JavaScript is a plus for troubleshooting tracking issues.
- Excellent communication skills and the ability to present complex data in a clear, actionable manner.
- Certifications in Google Ads, Meta Blueprint, or other relevant platforms are highly desirable.
- A proactive mindset with a passion for continuous learning and innovation in digital marketing.