job description
Join PSA Corporation as a Media Content Specialist in the vibrant heart of Bali, where creativity meets strategic communication. In this dynamic role, you will craft compelling narratives, produce engaging multimedia content, and elevate our brand’s digital presence across global platforms.
Based in Canggu—a hub for innovation and culture—you’ll collaborate with cross-functional teams to develop content that resonates with diverse audiences, drives engagement, and aligns with our mission of connecting people through impactful storytelling. Whether it’s social media campaigns, video production, or thought leadership pieces, your work will shape how the world perceives our brand.
We’re looking for a visionary who thrives in fast-paced environments, combines analytical thinking with artistic flair, and stays ahead of digital trends. If you’re passionate about transforming ideas into captivating content, this is your opportunity to make a lasting impact in a globally recognized organization.
Responsibility
- Develop and execute a content strategy aligned with brand guidelines and business objectives, ensuring consistency across all digital channels.
- Create, edit, and publish high-quality multimedia content (videos, graphics, blogs, social media posts) to enhance audience engagement.
- Collaborate with marketing, PR, and design teams to produce cohesive campaigns that amplify brand visibility and drive conversions.
- Monitor and analyze content performance using SEO tools and analytics platforms (e.g., Google Analytics, Meta Insights) to optimize reach and impact.
- Stay updated on industry trends and emerging platforms, recommending innovative approaches to content distribution.
- Manage content calendars, deadlines, and workflows to ensure timely delivery of projects.
- Conduct audience research to tailor content to target demographics and improve personalization.
- Oversee brand storytelling initiatives, including case studies, testimonials, and corporate communications.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field; advanced degrees are a plus.
- Proven experience (3+ years) as a Content Specialist, Copywriter, or Digital Marketer in a corporate or agency setting.
- Exceptional writing and editing skills with a portfolio showcasing diverse content formats (articles, scripts, social media).
- Proficiency in content management systems (CMS), Adobe Creative Suite, and video editing tools (e.g., Premiere Pro, Final Cut).
- Strong understanding of SEO best practices and keyword optimization to maximize organic reach.
- Experience with social media management tools (Hootsuite, Buffer) and analytics platforms.
- Creative mindset with the ability to translate complex ideas into engaging, digestible content.
- Excellent project management and organizational skills to handle multiple deadlines in a fast-paced environment.