job description
Join Phirst Park Homes, a leading developer of premium residential communities, as our Marketing Team Lead in Bali. In this dynamic role, you will spearhead the strategic oversight of our high-end project sites, including Show Villages and Sales Pavilions, ensuring they reflect the luxury, quality, and innovation that define our brand.
Based in the vibrant heart of Bali (Canggu, Ubud, or surrounding areas), you will lead a talented marketing team to drive brand awareness, customer engagement, and sales growth. Your expertise in real estate marketing, project management, and customer experience will be pivotal in elevating our presence in Indonesia’s competitive property market.
This is a unique opportunity to shape the future of luxury living in Bali while working in a collaborative, fast-paced environment. If you’re a visionary leader with a passion for high-end real estate, creative marketing strategies, and operational excellence, we’d love to hear from you.
Responsibility
- Oversee the daily operations, maintenance, and presentation of Show Villages, Sales Pavilions, and other project sites to ensure they meet brand standards.
- Develop and execute marketing strategies to attract high-net-worth clients, including digital campaigns, open house events, and partnerships.
- Lead and mentor a cross-functional marketing team, fostering a culture of creativity, accountability, and results-driven performance.
- Collaborate with sales, design, and construction teams to align project messaging with customer expectations and market trends.
- Monitor customer feedback and site analytics to continuously improve the visitor experience and conversion rates.
- Manage budgets, vendors, and contractors for site enhancements, promotions, and marketing materials.
- Create compelling content and visual assets (brochures, videos, virtual tours) to showcase project features and USPs.
- Stay ahead of real estate and luxury market trends in Bali and adapt strategies to maintain a competitive edge.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field; MBA or real estate certification is a plus.
- Minimum 5 years of experience in marketing leadership, preferably in real estate, hospitality, or luxury brands.
- Proven track record of managing high-end project sites, sales centers, or retail spaces with a focus on customer experience.
- Strong digital marketing skills (SEO, social media, email campaigns, and analytics tools like Google Analytics).
- Exceptional leadership, communication, and stakeholder management abilities.
- Fluency in English (written and spoken); proficiency in Bahasa Indonesia is advantageous.
- Experience with CRM systems, project management tools (e.g., Asana, Trello), and design software (e.g., Canva, Adobe Suite).
- Passion for luxury real estate, architecture, and interior design with a keen eye for detail.