job description
Join Allegis Group (TEKsystems) as a Marketing Specialist in the vibrant heart of Bali and drive impactful customer acquisition and retention strategies. In this dynamic role, you will play a pivotal part in developing and executing data-driven marketing campaigns to expand our client base while fostering long-term relationships with existing customers.
Based in Canggu, Bali, you’ll collaborate with cross-functional teams to create compelling content, optimize lead generation funnels, and leverage digital channels to maximize engagement. Your expertise in market analysis and performance tracking will directly contribute to the growth of our global talent solutions brand.
This is a unique opportunity to blend strategic thinking with creative execution in a fast-paced, international environment. If you’re passionate about marketing innovation and thrive in a results-oriented culture, we’d love to hear from you.
Responsibility
- Develop and implement customer acquisition strategies across digital channels (SEO, SEM, social media, email).
- Design and execute retention campaigns to enhance customer loyalty and lifetime value.
- Create and optimize lead generation funnels to improve conversion rates.
- Analyze market trends and competitor activity to identify growth opportunities.
- Collaborate with sales and product teams to align marketing efforts with business objectives.
- Manage content creation, including blogs, case studies, and marketing collateral.
- Monitor and report on KPIs (e.g., CAC, ROI, engagement metrics) to refine strategies.
- Stay updated on digital marketing best practices and emerging technologies.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 3+ years of experience in digital marketing, lead generation, or customer acquisition.
- Proven track record in SEO/SEM, social media marketing, and email campaigns.
- Proficiency in Google Analytics, CRM tools (e.g., HubSpot, Salesforce), and marketing automation platforms.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills in English.
- Creative thinker with a problem-solving mindset and attention to detail.
- Experience in B2B or talent solutions industry is a plus.