job description
Are you a dynamic marketing professional with a passion for digital innovation and AI-driven strategies? Join our team as a Marketing Executive & AI Marketing Specialist and play a pivotal role in shaping our brand's presence in Bali's vibrant market. This role offers a unique opportunity to blend traditional marketing techniques with cutting-edge AI tools to drive sales, enhance customer engagement, and optimize campaign performance.
Based in the heart of Bali, you'll work in a collaborative environment where creativity meets technology. Your expertise in digital and offline marketing, combined with your ability to leverage AI for data-driven decisions, will be key to our success. If you're ready to take your marketing career to the next level in one of the world's most inspiring locations, we'd love to hear from you!
Responsibility
- Develop and execute comprehensive digital and offline marketing strategies to boost sales and brand awareness.
- Create engaging, SEO-optimized content for various platforms, including social media, blogs, and email campaigns.
- Utilize AI-powered tools to analyze market trends, customer behavior, and campaign performance.
- Plan and manage promotional campaigns, ensuring alignment with business goals and budget constraints.
- Collaborate with cross-functional teams to ensure consistent branding and messaging across all channels.
- Monitor and report on key performance metrics, using insights to refine strategies and improve ROI.
- Stay updated with the latest AI marketing tools and trends, implementing innovative solutions to enhance efficiency.
- Build and maintain relationships with influencers, partners, and media outlets to expand reach and engagement.
Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven experience (2+ years) in digital marketing, with a strong portfolio of successful campaigns.
- Familiarity with AI marketing tools and platforms (e.g., chatbots, predictive analytics, automation software).
- Excellent written and verbal communication skills in English and Bahasa Indonesia.
- Proficiency in content creation, SEO, and social media management.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Creative thinker with a problem-solving mindset and attention to detail.
- Ability to work independently and collaboratively in a fast-paced environment.