job description
Join RevUp Consulting Pte Ltd as a Marketing Assistant Manager in the vibrant heart of Bali! This dynamic role is perfect for a creative and strategic marketer passionate about driving foot traffic, enhancing tenant engagement, and executing high-impact digital and experiential campaigns in a mall environment.
Based in Canggu, Bali, you’ll play a pivotal role in shaping the customer experience, leveraging data-driven insights to boost brand visibility, and collaborating with cross-functional teams to deliver unforgettable events and promotions. Whether it’s crafting compelling digital content, optimizing in-mall activations, or analyzing campaign performance, your work will directly contribute to the growth and success of our retail ecosystem.
If you thrive in a fast-paced, innovative setting and have a knack for blending traditional and digital marketing strategies, this is your opportunity to make a tangible impact in one of Southeast Asia’s most exciting markets.
Responsibility
- Develop and execute mall-wide marketing strategies to drive footfall, tenant satisfaction, and revenue growth.
- Plan, coordinate, and promote events, promotions, and activations to enhance customer engagement and brand loyalty.
- Manage digital marketing initiatives, including social media campaigns, email marketing, and SEO/SEM to amplify online presence.
- Collaborate with tenants and stakeholders to create co-branded campaigns and cross-promotional opportunities.
- Analyze customer data and market trends to refine targeting and improve campaign ROI.
- Oversee in-mall signage, visual merchandising, and branding to ensure a cohesive and appealing customer experience.
- Monitor and report on KPIs (e.g., foot traffic, conversion rates, social media engagement) to measure success and identify areas for improvement.
- Liaise with vendors, agencies, and internal teams to ensure seamless execution of marketing projects.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum 3-5 years of experience in marketing, preferably in retail, mall management, or digital marketing.
- Proven track record in event planning, promotions, and campaign management.
- Strong understanding of digital marketing tools (e.g., Google Analytics, Meta Ads, SEO platforms).
- Excellent communication, negotiation, and project management skills.
- Creative thinker with a data-driven approach to problem-solving.
- Ability to work in a fast-paced, multicultural environment and adapt to changing priorities.
- Proficiency in English (written and spoken); knowledge of Indonesian is a plus.