job description
Join NexPIPO as a Mandarin-Speaking Digital Marketing Executive (AI & Content) and drive innovative marketing strategies in the dynamic Bali market. This role is perfect for a creative, data-driven marketer fluent in Mandarin and English, with a passion for AI-powered content and digital campaigns.
As part of our expanding team, you'll leverage cutting-edge AI tools to craft compelling content, optimize digital campaigns, and engage with Mandarin-speaking audiences across Southeast Asia. Based in Bali's vibrant digital hub, you'll enjoy a flexible work environment while contributing to high-impact marketing initiatives.
If you're a tech-savvy marketer with a knack for AI-driven content and a deep understanding of Mandarin markets, this is your opportunity to grow with a forward-thinking company in one of the world's most inspiring locations.
Responsibility
- Develop and execute AI-enhanced digital marketing strategies targeting Mandarin-speaking audiences.
- Create and optimize multilingual content (Mandarin/English) using AI tools for SEO, social media, and email campaigns.
- Manage and analyze performance metrics for digital campaigns, leveraging AI insights for continuous improvement.
- Collaborate with cross-functional teams to align marketing efforts with business objectives in Southeast Asian markets.
- Monitor industry trends and competitor activities to identify opportunities for AI-driven marketing innovations.
- Localize content and campaigns for cultural relevance in Mandarin-speaking regions.
- Utilize AI-powered analytics tools to generate actionable insights and reports for stakeholders.
- Support the development of chatbots and automated customer engagement systems in Mandarin.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Fluency in Mandarin (written and spoken) and professional English proficiency.
- Minimum 2 years of experience in digital marketing, with a focus on content creation and AI tools.
- Proven track record of managing successful digital campaigns in Mandarin markets.
- Strong analytical skills with experience in data-driven decision-making using AI tools.
- Familiarity with SEO/SEM, social media marketing, and email automation platforms.
- Creative thinker with excellent writing and editing skills in both Mandarin and English.
- Ability to work independently in a remote or hybrid setting, with strong time-management skills.