job description
Are you a dynamic and creative Key Opinion Leader (KOL) & Media Partner Specialist with a passion for fashion and digital marketing? Vtex Fabric & Garment, a leading name in the textile and apparel industry, is seeking a talented professional to join our team in Bali, Indonesia (Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung). In this role, you will drive brand awareness, engagement, and growth by leveraging influencer partnerships and media collaborations.
As the bridge between our brand and the digital world, you will craft and execute innovative KOL and media strategies that resonate with our target audience. You’ll work closely with influencers, content creators, and media outlets to amplify our brand’s voice, ensuring our products reach the right audience at the right time. If you thrive in a fast-paced environment, love building relationships, and have a knack for storytelling, this is the perfect opportunity to make an impact in the fashion industry.
This contract-based role offers a competitive salary of IDR 5,700,000 – IDR 6,000,000 per month, along with the chance to work in one of Indonesia’s most vibrant and creative hubs. Join us and be part of a team that values innovation, collaboration, and results.
Responsibility
- Develop and execute strategic KOL and media partnership plans to enhance brand visibility and engagement.
- Identify, negotiate, and manage collaborations with influencers, content creators, and media partners.
- Create compelling briefs and campaign guidelines for KOLs and media partners to ensure brand alignment.
- Monitor and analyze campaign performance, providing insights and recommendations for optimization.
- Build and maintain strong relationships with influencers, media outlets, and industry stakeholders.
- Coordinate with internal teams (marketing, creative, and sales) to align KOL and media strategies with business goals.
- Stay updated on industry trends, emerging platforms, and best practices in influencer and media marketing.
- Manage budgets and timelines for KOL and media campaigns to ensure efficient and effective execution.
Qualifications
- Proven experience (2+ years) in KOL/influencer marketing, media partnerships, or digital marketing, preferably in the fashion or lifestyle industry.
- Strong network of influencers, content creators, and media contacts in Indonesia or Southeast Asia.
- Excellent communication, negotiation, and relationship-building skills.
- Creative thinker with a data-driven approach to campaign planning and execution.
- Proficiency in social media platforms (Instagram, TikTok, YouTube, etc.) and analytics tools (Google Analytics, social media insights, etc.).
- Ability to work independently, manage multiple projects, and meet tight deadlines.
- Fluency in English and Bahasa Indonesia; additional languages are a plus.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.