job description
Join Thumbtack Philippines as our next Growth Marketing Associate and become a driving force behind our innovative marketing campaigns in Southeast Asia! Based in the vibrant digital hub of Bali, Indonesia (with remote flexibility across Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung), you'll work at the intersection of creativity, data, and technology to accelerate our growth in the home services marketplace.
This role is perfect for a data-driven marketer who thrives in fast-paced environments and wants to develop expertise in performance marketing, marketing automation, and growth hacking. You'll collaborate with cross-functional teams to design, execute, and optimize campaigns that drive user acquisition, engagement, and retention. With access to cutting-edge tools and a culture of experimentation, you'll have the opportunity to test new strategies, analyze results, and scale what works—all while enjoying Bali's world-class work-life balance.
Thumbtack connects millions of homeowners with skilled professionals, and your work will directly impact how people find and book services. If you're passionate about digital marketing, analytics, and building scalable growth systems, this is your chance to make a measurable impact while advancing your career in one of the most exciting markets in the world.
Why join Thumbtack?
- Work remotely from Bali's top digital nomad destinations
- Competitive salary + performance bonuses
- Professional development budget for courses and certifications
- Collaborative, results-driven culture with global exposure
- Opportunity to work with a mission-driven company transforming local services
Responsibility
- Design, execute, and optimize multi-channel digital marketing campaigns (paid social, search, email, etc.) to drive user acquisition and engagement
- Develop and implement marketing automation workflows to nurture leads and improve conversion rates
- Analyze campaign performance using tools like Google Analytics, Mixpanel, or similar, and translate data into actionable insights
- Collaborate with product and design teams to create high-converting landing pages, ad creatives, and email templates
- Manage A/B tests across marketing channels to identify growth opportunities and optimize ROI
- Monitor and report on KPIs (CAC, LTV, conversion rates, etc.) to stakeholders, providing data-driven recommendations
- Stay updated on industry trends, emerging platforms, and growth marketing best practices to keep Thumbtack ahead of the curve
- Assist in the development of marketing strategies for new markets and user segments in Southeast Asia
Qualifications
- 2+ years of experience in growth marketing, performance marketing, or digital marketing, preferably in a tech startup or marketplace environment
- Hands-on experience with Google Ads, Meta Ads Manager, or other paid acquisition platforms
- Proficiency in Google Analytics, SQL (basic), and marketing automation tools (e.g., HubSpot, Braze, or ActiveCampaign)
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Experience with A/B testing and conversion rate optimization (CRO) methodologies
- Excellent written and verbal communication skills in English (additional languages a plus)
- Self-starter with a growth mindset and passion for experimentation
- Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience)