job description
Join Perusahaan Outsole dan Sepatu as a Footwear Marketing Specialist and drive innovative marketing strategies for our premium footwear brand. Based in the vibrant regions of Bali, this role offers a competitive salary, performance bonuses, and a clear career progression path in the dynamic footwear industry.
As a key member of our marketing team, you will develop and execute cutting-edge campaigns to elevate brand awareness, engage target audiences, and boost sales. Your creativity and strategic thinking will shape the future of our footwear line, ensuring we stay ahead in a competitive market.
We offer a collaborative work environment, opportunities for professional growth, and the chance to work with a passionate team dedicated to excellence. If you are a results-driven marketer with a passion for footwear and innovation, we want to hear from you!
Responsibility
- Develop and implement comprehensive marketing strategies to promote our footwear products across multiple channels.
- Conduct market research to identify trends, customer preferences, and competitive insights.
- Create engaging content for digital and traditional marketing campaigns, including social media, email, and advertising.
- Collaborate with cross-functional teams to ensure brand consistency and alignment with business objectives.
- Manage and optimize marketing budgets to maximize ROI and achieve sales targets.
- Analyze campaign performance using data-driven tools and adjust strategies as needed.
- Build and maintain relationships with influencers, retailers, and industry partners.
- Organize and participate in trade shows, product launches, and promotional events.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- Proven experience in marketing, preferably in the footwear or fashion industry.
- Strong understanding of digital marketing tools, including SEO, SEM, and social media platforms.
- Excellent communication and creative writing skills.
- Ability to analyze market data and translate insights into actionable strategies.
- Proficiency in marketing software and analytics tools (e.g., Google Analytics, Adobe Creative Suite).
- Strong project management and organizational skills.
- Passion for footwear and a keen eye for industry trends.