job description
Join Cocopan as an E-commerce Specialist and play a pivotal role in driving our digital sales growth across multiple online platforms. In this dynamic position, you will optimize marketplace performance, execute data-driven marketing campaigns, and enhance the customer experience to maximize revenue and brand visibility.
Based in the vibrant regions of Bali, this role offers the opportunity to work in a fast-paced, innovative environment while contributing to the expansion of a leading brand. If you are passionate about e-commerce, digital marketing, and leveraging analytics to drive results, we want to hear from you!
At Cocopan, we value creativity, strategic thinking, and a customer-centric approach. As part of our team, you will collaborate with cross-functional departments to ensure seamless online operations and continuous improvement in our digital presence.
Responsibility
- Optimize product listings and content across e-commerce platforms (e.g., Shopee, Lazada, Tokopedia) to improve visibility and conversion rates.
- Develop and execute digital marketing campaigns, including paid ads, promotions, and email marketing, to drive traffic and sales.
- Monitor and analyze key performance metrics (e.g., CTR, conversion rate, ROI) to identify trends and opportunities for growth.
- Collaborate with the marketing and logistics teams to ensure accurate inventory management and timely order fulfillment.
- Enhance customer experience by implementing strategies to improve reviews, ratings, and overall satisfaction.
- Stay updated on industry trends, competitor activities, and emerging e-commerce technologies to maintain a competitive edge.
- Manage customer inquiries and resolve issues promptly to ensure a seamless shopping experience.
- Prepare regular reports on sales performance, campaign results, and market insights for stakeholders.
Qualifications
- Bachelor’s degree in Marketing, Business, E-commerce, or a related field.
- Proven experience (2+ years) in e-commerce, digital marketing, or a similar role.
- Strong understanding of e-commerce platforms (e.g., Shopee, Lazada, Amazon) and digital marketing tools (e.g., Google Ads, Facebook Ads).
- Proficiency in data analysis and reporting using tools like Google Analytics, Excel, or similar.
- Excellent communication and interpersonal skills to collaborate with teams and engage customers.
- Creative thinker with a problem-solving mindset and attention to detail.
- Ability to work independently and manage multiple projects in a fast-paced environment.
- Knowledge of SEO and content optimization is a plus.