job description
Join Tunas Tuju Asa, a dynamic education-focused organization behind the renowned Kinderfield Simprug, as our Digital Marketing Supervisor in Bali! Weâre seeking a strategic, data-driven marketing leader to elevate our brandâs digital presence, drive enrollment growth, and lead a high-performing team in one of Indonesiaâs most vibrant markets.
In this role, youâll oversee end-to-end digital marketing strategiesâfrom campaign ideation to execution and performance analysisâwhile collaborating with cross-functional teams to align marketing efforts with business goals. Baliâs thriving expat and local communities offer a unique opportunity to innovate in digital storytelling, social media engagement, and lead generation. If youâre passionate about education, thrive in fast-paced environments, and have a knack for turning data into actionable insights, this is your chance to make a measurable impact.
As part of our team, youâll enjoy a collaborative culture, professional development opportunities, and the flexibility to work from stunning locations like Canggu, Ubud, or Denpasar. Whether youâre optimizing paid ads, crafting compelling content, or mentoring junior marketers, your work will directly contribute to shaping the future of early childhood education in Indonesia.
Why join us?
- Lead digital transformation in a mission-driven organization.
- Work remotely from Baliâs most desirable locations.
- Competitive salary + performance bonuses.
- Opportunities for career growth in a growing industry.
Responsibility
- Develop, implement, and optimize digital marketing strategies to drive brand awareness, lead generation, and enrollment growth for Kinderfield Simprug.
- Lead and mentor a team of digital marketers, designers, and content creators to ensure high-quality campaign execution.
- Manage paid advertising campaigns (Google Ads, Meta, LinkedIn) with a focus on ROI, targeting, and A/B testing.
- Oversee SEO and content marketing efforts to improve organic search rankings and website traffic.
- Analyze performance metrics (e.g., CTR, conversion rates, CAC) and provide data-driven recommendations to stakeholders.
- Collaborate with the admissions and academic teams to align marketing strategies with enrollment goals.
- Stay updated on digital marketing trends, tools, and best practices to ensure competitive advantage.
- Manage external agencies and vendors for specialized projects (e.g., video production, influencer partnerships).
Qualifications
- Bachelorâs degree in Marketing, Communications, Business, or a related field.
- Minimum 3â5 years of experience in digital marketing, with at least 1â2 years in a supervisory or team lead role.
- Proven track record of managing successful digital campaigns (paid ads, SEO, email, social media) with measurable results.
- Strong analytical skills and proficiency in tools like Google Analytics, Meta Ads Manager, and Google Ads.
- Experience with marketing automation platforms (e.g., HubSpot, Mailchimp) and CRM systems.
- Excellent written and verbal communication skills in English (Indonesian is a plus).
- Ability to work independently, prioritize tasks, and meet deadlines in a remote/hybrid environment.
- Passion for education and understanding of the Indonesian market is a strong advantage.