job description
Join Ngan Yin Food Industries Sdn Bhd as a Digital Marketing Officer in the vibrant heart of Bali, Indonesia! We are seeking a dynamic and creative professional to elevate our brand presence through innovative social media strategies and compelling content creation.
In this role, you will play a pivotal part in shaping our digital identity, engaging with our audience, and driving brand awareness across multiple platforms. Your expertise in crafting visually stunning content and your knack for strategic storytelling will be key to our success in the competitive F&B industry.
Based in Canggu, you’ll collaborate with a passionate team in a fast-paced, results-driven environment. Whether you're brainstorming campaign ideas, analyzing performance metrics, or designing eye-catching graphics, your contributions will directly impact our growth and customer engagement.
If you thrive in a creative space, love food, and have a passion for digital marketing, this is your chance to make a difference with a well-established company expanding its digital footprint.
Responsibility
- Develop and execute social media strategies to increase brand visibility, engagement, and lead generation across platforms (Instagram, Facebook, LinkedIn, TikTok, etc.).
- Create, edit, and publish high-quality content, including graphics, videos, and written posts, using tools like Canva, Adobe Creative Suite, or CapCut.
- Monitor and analyze social media performance using analytics tools (e.g., Meta Business Suite, Google Analytics) and adjust strategies based on insights.
- Collaborate with cross-functional teams to align marketing campaigns with business goals, product launches, and promotional activities.
- Manage community engagement by responding to comments, messages, and reviews in a timely and professional manner.
- Stay updated on digital marketing trends, competitor activities, and industry best practices to ensure innovative and effective campaigns.
- Assist in content calendar planning and scheduling to ensure consistent and strategic posting.
- Support the development of SEO-optimized content for websites, blogs, and social media to improve organic reach.
Qualifications
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience (1-3 years) in social media management, content creation, or digital marketing, preferably in the F&B industry.
- Proficiency in graphic design tools such as Canva, Photoshop, or Illustrator.
- Strong written and verbal communication skills in English; additional languages are a plus.
- Creative mindset with a keen eye for visual storytelling and brand consistency.
- Familiarity with SEO principles and basic video editing skills.
- Excellent organizational, coordination, and follow-up skills with the ability to manage multiple projects simultaneously.
- Analytical skills to interpret data and derive actionable insights for campaign optimization.