job description
Join CV. Alat Pusat Kebugaran as a Digital Marketing Manager and lead our dynamic marketing team in driving profitable sales growth across Bali’s thriving fitness and wellness industry. This role offers a unique opportunity to shape our digital strategy, optimize customer acquisition, and elevate brand visibility in key markets like Canggu, Ubud, and Denpasar.
As a Digital Marketing Manager, you will oversee multi-channel campaigns, analyze performance metrics, and implement data-driven strategies to maximize ROI. Your expertise in digital advertising, SEO, and social media will be pivotal in expanding our market reach and fostering long-term customer relationships.
We are looking for a results-oriented professional with a passion for fitness and a proven track record in digital marketing. If you thrive in a fast-paced environment and are eager to make an impact, this is the perfect role for you.
Responsibility
- Develop and execute comprehensive digital marketing strategies to drive brand awareness and sales growth.
- Manage and optimize paid advertising campaigns across Google Ads, Meta, and other platforms.
- Oversee SEO and content marketing initiatives to improve organic search rankings and engagement.
- Analyze marketing performance data and provide actionable insights to refine strategies.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
- Monitor industry trends and competitor activities to identify new opportunities.
- Lead social media campaigns and influencer partnerships to enhance brand visibility.
- Ensure all marketing activities comply with brand guidelines and regulatory standards.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum of 3 years of experience in digital marketing, with a focus on performance marketing.
- Proven expertise in SEO, SEM, social media marketing, and email campaigns.
- Strong analytical skills with proficiency in Google Analytics, Google Ads, and Meta Ads Manager.
- Excellent communication and project management skills.
- Experience in the fitness, wellness, or retail industry is a plus.
- Creative thinker with a data-driven approach to problem-solving.
- Fluency in English and Indonesian is preferred.