job description
Join Cat Facial Beauty Salon, a cutting-edge beauty brand at the intersection of AI and luxury skincare, as our Digital Marketing Intern! Based in the vibrant heart of Canggu, Bali, youâll be part of a dynamic team driving viral growth through AI-powered strategies and multi-platform social media campaigns. If youâre passionate about beauty tech, data-driven marketing, and creating content that stops the scroll, this is your chance to make an impact in a fast-growing industry.
In this role, youâll collaborate with our marketing team to develop and execute high-impact campaigns across Meta (Facebook & Instagram), TikTok, and Xiaohongshu, while leveraging AI tools to optimize performance. Youâll also play a key role in our O2O (Online-to-Offline) strategy, engaging customers via WhatsApp and driving foot traffic to our salon. Whether youâre analyzing trends, crafting compelling copy, or brainstorming creative concepts, youâll gain hands-on experience in a tech-forward beauty brand thatâs redefining the industry.
This internship is perfect for a self-starter with a knack for digital trends and a passion for beauty. Youâll work in a collaborative, fast-paced environment where innovation is encouraged, and your ideas can go from concept to execution. Plus, youâll enjoy the perks of working in Baliâs most creative hub, with a team that values work-life balance and professional growth.
Why join us?
- Work with a tech-savvy beauty brand at the forefront of AI and digital marketing.
- Gain hands-on experience in multi-platform social media marketing (Meta, TikTok, Xiaohongshu).
- Develop skills in AI-driven growth strategies and data analytics.
- Collaborate with a creative, international team in a flexible, hybrid work environment.
- Enjoy the Bali lifestyle while building your career in digital marketing.
If youâre ready to dive into the world of beauty tech and help us go viral, apply now and letâs create something amazing together!
Responsibility
- Develop and execute AI-driven social media campaigns for Meta (Facebook & Instagram), TikTok, and Xiaohongshu to increase brand awareness and engagement.
- Create compelling, platform-optimized content (graphics, videos, captions) that aligns with brand voice and drives viral potential.
- Monitor and analyze performance metrics (engagement rates, click-through rates, conversions) to optimize campaigns and report insights to the team.
- Assist in O2O (Online-to-Offline) strategies, including WhatsApp marketing, to drive customer traffic to the salon and boost local sales.
- Collaborate with the marketing team to brainstorm and implement creative concepts for promotions, influencer partnerships, and events.
- Stay updated on digital marketing trends, AI tools, and platform algorithm changes to ensure campaigns remain cutting-edge.
- Support the team in community management, including responding to comments, messages, and customer inquiries across platforms.
- Assist in market research to identify new opportunities for growth and customer acquisition.
Qualifications
- Currently pursuing or recently completed a degree in Marketing, Communications, Digital Media, Business, or a related field.
- Proven experience or strong interest in social media marketing, content creation, or digital advertising (portfolio or examples required).
- Familiarity with Meta Ads Manager, TikTok Ads, or Xiaohongshu is a plus, but not required.
- Basic understanding of AI tools (e.g., chatbots, content generators, analytics platforms) and willingness to learn.
- Strong written and verbal communication skills in English; proficiency in Bahasa Indonesia or Mandarin is a bonus.
- Creative mindset with an eye for trends, aesthetics, and storytelling in the beauty or lifestyle space.
- Self-motivated, detail-oriented, and able to work independently and collaboratively in a fast-paced environment.
- Passion for beauty, skincare, or wellness and a desire to work in a tech-driven industry.