job description
Join ICE Holidays Sdn Bhd as a Digital Marketing Executive and take the lead in driving our brand's online presence in the vibrant hospitality and tourism sector. Based in the heart of Bali's most dynamic locations—Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, and Badung—you'll have the opportunity to craft innovative digital strategies that captivate audiences and boost engagement.
This role is perfect for a creative and analytical professional who thrives in a fast-paced environment. You'll work closely with the Marketing Manager to develop and execute campaigns that enhance our brand visibility, drive traffic, and generate leads. With a competitive salary range of RM 3,500 – RM 5,000 per month, this position offers both financial rewards and the chance to make a significant impact in a growing company.
If you're passionate about digital marketing and eager to contribute to a team that values innovation and results, we'd love to hear from you. Apply now and be part of a company that's shaping the future of hospitality marketing in Southeast Asia.
Responsibility
- Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive customer engagement.
- Manage and optimize social media platforms, including content creation, scheduling, and community management.
- Conduct market research to identify trends, insights, and opportunities for growth in the hospitality and tourism sector.
- Monitor and analyze the performance of digital campaigns using tools like Google Analytics, adjusting strategies as needed to maximize ROI.
- Collaborate with cross-functional teams to create compelling content, including blog posts, videos, and infographics.
- Oversee SEO and SEM efforts to improve search engine rankings and drive organic traffic.
- Plan and execute email marketing campaigns to nurture leads and retain customers.
- Stay updated with the latest digital marketing trends and technologies to ensure the company remains competitive.
Qualifications
- Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
- Proven experience in digital marketing, preferably within the hospitality or tourism industry.
- Strong understanding of SEO, SEM, social media marketing, and content marketing strategies.
- Proficiency in digital marketing tools such as Google Analytics, Google Ads, and social media management platforms.
- Excellent written and verbal communication skills in English.
- Creative mindset with the ability to develop engaging and innovative marketing campaigns.
- Analytical skills to interpret data and make data-driven decisions.
- Ability to work independently and as part of a team in a fast-paced environment.