job description
Join Monee as a Digital Marketing Campaign Specialist and take the lead in crafting high-impact marketing strategies to fuel customer acquisition and brand growth in Bali’s dynamic digital landscape. This is your chance to work in a fast-paced, innovative environment where creativity meets data-driven decision-making.
As part of our team, you’ll design, execute, and optimize multi-channel campaigns across social media, email, SEO, and paid advertising. Your expertise will directly influence our market presence, engagement rates, and conversion metrics. With Bali’s booming digital economy as your playground, you’ll have the opportunity to experiment with cutting-edge tools and strategies to deliver measurable results.
We’re looking for a proactive, analytical thinker who thrives in collaborative settings and is passionate about turning insights into action. If you’re ready to make a tangible impact while enjoying the vibrant culture and work-life balance Bali offers, this role is for you.
Responsibility
- Develop and execute end-to-end digital marketing campaigns aligned with business goals, focusing on customer acquisition and retention.
- Manage paid advertising campaigns (Google Ads, Meta, TikTok, etc.), including budget allocation, A/B testing, and performance optimization.
- Create and curate engaging content for social media, email marketing, and other digital channels to enhance brand visibility.
- Monitor and analyze campaign performance using tools like Google Analytics, adjusting strategies based on KPIs (CTR, CAC, ROI, etc.).
- Collaborate with cross-functional teams (design, sales, product) to ensure cohesive messaging and brand consistency.
- Conduct market research and competitor analysis to identify trends, opportunities, and gaps in the digital landscape.
- Implement SEO/SEM best practices to improve organic search rankings and drive targeted traffic.
- Prepare detailed reports and presentations for stakeholders, highlighting campaign outcomes and actionable insights.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3+ years of proven experience in digital marketing, with a strong portfolio of successful campaigns.
- Proficiency in tools like Google Ads, Meta Ads Manager, Google Analytics, SEMrush, or similar platforms.
- Excellent written and verbal communication skills in English, with a knack for storytelling and copywriting.
- Strong analytical skills, with the ability to interpret data and derive actionable insights.
- Experience with CRM systems (e.g., HubSpot, Salesforce) and marketing automation tools is a plus.
- Creative mindset with a data-driven approach to problem-solving.
- Ability to work in a fast-paced, remote or hybrid environment with minimal supervision.