job description
Are you a dynamic and results-driven professional passionate about digital marketing and business growth? We are seeking a Digital Marketing & Business Development Executive to join our team in Bali, Indonesia. In this role, you will spearhead innovative strategies to elevate our brand, drive lead generation, and expand our market presence through social media, content creation, B2B platforms like Alibaba, and targeted campaigns.
Based in the vibrant and inspiring landscapes of Bali—whether in Canggu, Ubud, Denpasar, or other key areas—you will have the opportunity to shape our digital footprint while contributing to scalable business development initiatives. This is a full-time position offering a competitive salary range of IDR 11M – 16M per month (equivalent to RM 3,500 – RM 5,000), along with the chance to work in a collaborative and fast-paced environment.
If you thrive in a creative, data-driven role and are eager to make an impact in a growing organization, we want to hear from you!
Responsibility
- Develop and execute data-driven digital marketing strategies to enhance brand visibility, engagement, and lead generation across multiple channels.
- Create and optimize high-quality content (blogs, social media posts, videos, and graphics) tailored to target audiences and business objectives.
- Manage and grow our presence on social media platforms (LinkedIn, Instagram, Facebook, etc.) through organic and paid campaigns.
- Leverage Alibaba B2B and other e-commerce platforms to identify and convert high-potential leads into long-term business partnerships.
- Plan, execute, and analyze performance marketing campaigns (SEO, SEM, PPC, email marketing) to maximize ROI and conversion rates.
- Collaborate with cross-functional teams to align marketing efforts with sales, product development, and customer experience goals.
- Monitor industry trends, competitor activities, and emerging technologies to adapt strategies and maintain a competitive edge.
- Track, report, and present KPIs and metrics (traffic, engagement, conversions, etc.) to stakeholders with actionable insights.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).
- Proven 2+ years of experience in digital marketing, business development, or a similar role, preferably in a B2B or e-commerce environment.
- Strong proficiency in social media management tools (Hootsuite, Buffer, Meta Business Suite) and analytics platforms (Google Analytics, SEMrush, Ahrefs).
- Experience with content creation (copywriting, graphic design, video editing) and SEO/SEM best practices.
- Familiarity with B2B platforms (Alibaba, TradeKey, etc.) and lead generation techniques.
- Excellent communication, negotiation, and interpersonal skills with fluency in English (written and verbal).
- Analytical mindset with the ability to interpret data and derive actionable insights to optimize campaigns.
- Self-motivated, creative, and able to work independently in a fast-paced, remote or hybrid setting.