job description
Join SoArk Sdn Bhd, a dynamic and results-driven brand and social media agency based in Bali, serving SME clients across the region. We are seeking a passionate Digital Marketer with 2-3 years of experience to manage and optimize Meta Ads campaigns, craft compelling ad copy, and drive measurable results for our clients.
In this role, you will play a key part in transforming audience insights into high-performing ad strategies, ensuring our clients' brands resonate with their target markets. If you thrive in a creative, fast-paced environment and have a knack for data-driven marketing, this is the perfect opportunity for you.
As part of our team, you'll collaborate with cross-functional teams to develop innovative digital marketing solutions, analyze campaign performance, and refine strategies to maximize ROI. This position offers a unique chance to work in Bali's vibrant digital marketing scene while contributing to the growth of diverse SMEs.
Responsibility
- Manage and optimize Meta Ads campaigns to achieve client KPIs, including lead generation, conversions, and brand awareness.
- Develop and execute data-driven digital marketing strategies tailored to client objectives.
- Create engaging ad copy and content angles that resonate with target audiences and drive action.
- Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement.
- Collaborate with designers and content creators to produce high-quality ad creatives.
- Conduct audience research to identify pain points, trends, and opportunities for targeted messaging.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Prepare and present performance reports to clients and internal stakeholders.
Qualifications
- 2-3 years of experience in digital marketing, with a focus on Meta Ads (Facebook & Instagram).
- Proven track record of managing successful ad campaigns with measurable results.
- Strong analytical skills and proficiency in tools like Meta Ads Manager, Google Analytics, and Excel.
- Excellent written and verbal communication skills in English.
- Creative mindset with the ability to craft compelling ad copy and content strategies.
- Experience working with SMEs or in an agency environment is a plus.
- Familiarity with SEO, content marketing, and other digital marketing channels.
- Ability to work independently and collaboratively in a remote or hybrid setting.