job description
Join Erajaya as a Digital Campaign Manager and lead high-impact marketing initiatives in Bali’s dynamic business landscape. This role is perfect for a strategic thinker with a passion for crafting data-driven campaigns that drive engagement, conversions, and brand growth across digital channels.
As part of our Talent Pool, you’ll collaborate with cross-functional teams to develop and execute end-to-end digital campaigns, from conceptualization to performance analysis. Your expertise will shape the future of our brand’s digital presence, ensuring alignment with business objectives and market trends.
Based in Bali’s most vibrant hubs (Canggu, Ubud, Denpasar, and more), you’ll thrive in a creative, fast-paced environment where innovation meets execution. Whether optimizing ad spend, leveraging social media, or analyzing KPIs, your work will directly influence our success in the digital space.
Responsibility
- Lead the planning, execution, and optimization of multi-channel digital campaigns (social media, SEO/SEM, email, display ads, etc.).
- Collaborate with marketing, creative, and business teams to align campaigns with brand goals and KPIs.
- Develop detailed campaign briefs, including objectives, target audiences, budgets, timelines, and success metrics.
- Monitor and analyze campaign performance using Google Analytics, Meta Ads Manager, and other tools, providing actionable insights.
- Manage daily operational requests from stakeholders, ensuring timely and high-quality delivery.
- Stay ahead of digital marketing trends and recommend innovative strategies to enhance ROI.
- Coordinate with external agencies/vendors for campaign assets, media buying, and technical execution.
- Prepare post-campaign reports with clear metrics, learnings, and recommendations for future improvements.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 5 years of experience in digital marketing, with at least 2 years in a managerial role.
- Proven track record of successful digital campaign management (portfolio or case studies preferred).
- Expertise in SEO, SEM, social media advertising (Meta, Google Ads), and marketing automation tools.
- Strong analytical skills with proficiency in data visualization tools (e.g., Google Data Studio, Tableau).
- Excellent project management and organizational skills to handle multiple campaigns simultaneously.
- Fluent in English (written and verbal) with outstanding communication and presentation abilities.
- Creative problem-solver with a results-driven mindset and attention to detail.