job description
Join Garudafood Putra Putri Jaya, a leading name in Indonesia’s food and beverage industry, as our Customer Marketing Executive in the vibrant and growing market of Bali (Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, Badung). This role is perfect for a dynamic marketing professional who thrives in a fast-paced environment and is passionate about driving customer engagement, trade promotions, and market growth.
As a Customer Marketing Executive, you will play a pivotal role in developing and executing strategic marketing initiatives that enhance brand visibility, customer loyalty, and sales performance. You’ll collaborate with cross-functional teams to design actionable recommendations, evaluate trade programs, and optimize promotional strategies to meet business objectives. Bali’s booming tourism and retail sectors provide a unique opportunity to make a tangible impact while working in one of Indonesia’s most desirable locations.
This is an exciting opportunity to grow your career with a company that values innovation, creativity, and results. If you’re a proactive problem-solver with a knack for data-driven decision-making and a passion for marketing, we’d love to hear from you!
Responsibility
- Develop and implement customer-centric marketing strategies to drive brand awareness and sales growth in Bali’s key markets (Canggu, Ubud, Denpasar, etc.).
- Design, execute, and evaluate trade promotions, discounts, and loyalty programs to maximize customer engagement and retention.
- Collaborate with sales, product, and digital marketing teams to align promotional activities with business goals and market trends.
- Analyze market data, consumer behavior, and competitor activities to identify opportunities and recommend actionable insights.
- Monitor and report on the performance of marketing campaigns, providing recommendations for optimization and improvement.
- Build and maintain strong relationships with key retail partners, distributors, and stakeholders to ensure seamless execution of marketing initiatives.
- Stay updated on industry trends, emerging technologies, and best practices in customer marketing to drive innovation.
- Support the development of marketing collateral, including in-store displays, digital assets, and promotional materials.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 2-3 years of experience in customer marketing, trade marketing, or sales promotion, preferably in the FMCG or retail industry.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Proven experience in designing and executing successful promotional campaigns and trade programs.
- Excellent communication and presentation skills, with the ability to influence stakeholders at all levels.
- Proficiency in Microsoft Office (Excel, PowerPoint) and familiarity with marketing analytics tools (e.g., Google Analytics, CRM systems).
- Self-motivated, detail-oriented, and able to work independently as well as part of a team.
- Fluency in English and Bahasa Indonesia is a must; additional languages are a plus.
- Willingness to travel within Bali as needed.