job description
Join PT Saint James Tableware, a premium brand in the hospitality industry, as our Creative Social Media Content Specialist and become the driving force behind our viral content strategy! Based in the vibrant and creative hubs of Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, or Badung, youâll collaborate with a supportive team in a dynamic work environment that values creativity, innovation, and work-life balance.
In this role, youâll craft compelling, high-impact content that elevates our brandâs presence across social media platforms. Whether itâs designing eye-catching visuals, writing engaging captions, or developing innovative campaigns, your work will shape how our audience perceives and interacts with our brand. Youâll have the freedom to experiment with new ideas, leverage trending topics, and create content that resonates with our target audience while staying true to our brandâs identity.
At PT Saint James Tableware, we believe in fostering a culture of collaboration and growth. Youâll work closely with our marketing, design, and sales teams to ensure our social media strategy aligns with broader business goals. Plus, with flexible work arrangements and a focus on well-being, youâll enjoy a healthy work-life balance while doing what you love.
If youâre a creative thinker with a passion for storytelling and a knack for social media trends, this is your chance to make a real impact. Apply now and letâs create something extraordinary together!
Responsibility
- Develop and execute innovative social media content strategies to increase brand awareness and engagement.
- Create high-quality, visually appealing content (graphics, videos, reels, stories) tailored to platforms like Instagram, Facebook, TikTok, and LinkedIn.
- Write compelling captions, blog posts, and social media copy that align with brand voice and resonate with target audiences.
- Monitor social media trends and leverage them to create timely, relevant content that drives virality.
- Collaborate with cross-functional teams (marketing, design, sales) to ensure content aligns with campaign goals and business objectives.
- Analyze performance metrics (engagement, reach, conversions) and optimize content strategies based on data-driven insights.
- Manage social media calendars, ensuring consistent and timely posting across all platforms.
- Engage with followers, respond to comments/messages, and build a loyal online community around the brand.
Qualifications
- Proven experience (2+ years) as a Social Media Specialist, Content Creator, or similar role, preferably in the hospitality, lifestyle, or luxury brand sectors.
- Strong portfolio showcasing creative content (graphics, videos, campaigns) that has driven engagement and growth.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Canva, Adobe Creative Suite) and analytics platforms (e.g., Google Analytics, Meta Insights).
- Excellent written and verbal communication skills in English; fluency in Bahasa Indonesia is a plus.
- Deep understanding of social media trends, algorithms, and best practices across platforms (Instagram, Facebook, TikTok, LinkedIn).
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
- Strong storytelling skills with a keen eye for aesthetics and brand consistency.
- Experience with influencer collaborations, paid social campaigns, or community management is a plus.