job description
Join The Philippine Daily Inquirer, Inc. as a Content Producer and drive innovative content strategies for our high-impact Sales-Motoring initiatives. In this dynamic role, you will conceptualize, develop, and execute engaging branded content, sponsored campaigns, and automotive features that captivate audiences and elevate our clientsâ brand presence.
Based in the vibrant hub of Bali, Indonesia, youâll collaborate with cross-functional teams to deliver compelling narratives across digital and print platforms. Your expertise in content creation, storytelling, and automotive industry trends will be key to crafting campaigns that resonate with modern consumers and drive measurable results.
This is a unique opportunity to blend creative vision with strategic execution, working with one of Southeast Asiaâs most trusted media organizations. If youâre passionate about automotive journalism, digital marketing, and branded storytelling, we want to hear from you!
Responsibility
- Develop and implement content strategies for Sales-Motoring projects, including branded articles, video content, and social media campaigns.
- Create high-quality automotive features, reviews, and sponsored content aligned with client objectives and audience interests.
- Collaborate with sales, marketing, and editorial teams to ensure brand consistency and campaign success.
- Research and stay updated on automotive industry trends, emerging technologies, and consumer preferences.
- Optimize content for SEO and digital engagement, leveraging analytics to refine strategies.
- Manage project timelines, deadlines, and deliverables for multiple campaigns simultaneously.
- Pitch innovative content ideas to clients and internal stakeholders to secure new business opportunities.
- Monitor and report on content performance metrics, providing insights for continuous improvement.
Qualifications
- Bachelorâs degree in Journalism, Communications, Marketing, or a related field.
- Minimum 3 years of experience in content production, preferably in automotive, digital media, or branded content.
- Proven track record of creating engaging, high-converting content for diverse audiences.
- Strong writing, editing, and storytelling skills with a keen eye for detail.
- Familiarity with SEO best practices, content management systems (CMS), and social media platforms.
- Excellent project management and organizational skills to handle multiple deadlines.
- Knowledge of the automotive industry and passion for cars, technology, and trends is a plus.
- Ability to work in a fast-paced, collaborative environment with minimal supervision.