job description
Join Mandiri Andalan Utama as our next Chief Marketing Officer (CMO) and lead our dynamic marketing team in driving brand growth and market expansion across Baliâs thriving retail and consumer goods sector. This is a unique opportunity to shape the future of our company while enjoying a competitive salary, comprehensive benefits, and a clear path for career advancement.
As CMO, you will spearhead all marketing initiatives, from digital campaigns to brand strategy, ensuring alignment with business objectives. Youâll work closely with cross-functional teams to enhance customer engagement, optimize market presence, and deliver measurable results. Based in Baliâs vibrant business hubsâincluding Canggu, Ubud, and Denpasarâyouâll thrive in a collaborative environment that values innovation and leadership.
We offer a robust benefits package, including base salary, allowances, performance incentives, BPJS healthcare, and career development opportunities. If youâre a visionary leader with a passion for retail and consumer products, weâd love to hear from you!
Responsibility
- Develop and execute a comprehensive marketing strategy to drive brand awareness, customer acquisition, and revenue growth.
- Lead and mentor a high-performing marketing team, fostering a culture of creativity, accountability, and continuous improvement.
- Oversee digital marketing campaigns, including SEO, SEM, social media, and email marketing, to maximize ROI.
- Collaborate with sales, product, and operations teams to ensure cohesive messaging and alignment with business goals.
- Analyze market trends, competitor activity, and consumer insights to identify opportunities and refine strategies.
- Manage brand identity, ensuring consistency across all channels and touchpoints.
- Optimize marketing budgets and allocate resources effectively to achieve KPIs.
- Represent the company at industry events, partnerships, and stakeholder meetings.
Qualifications
- Bachelorâs or Masterâs degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in marketing, with at least 3 years in a senior leadership role (preferably in retail or consumer goods).
- Proven track record of developing and implementing successful marketing strategies that drive growth.
- Strong leadership skills with experience managing and inspiring teams.
- Expertise in digital marketing, including SEO, PPC, social media, and analytics tools.
- Excellent communication, presentation, and stakeholder management skills.
- Data-driven mindset with the ability to interpret market research and performance metrics.
- Fluency in English and Indonesian is preferred.