job description
Join Central Mega Kencana as a Brand Executive and play a pivotal role in shaping the future of our brand in the vibrant markets of Bali. This is a unique opportunity to drive brand growth, enhance visibility, and foster meaningful engagement across both digital and traditional channels.
In this dynamic role, you will collaborate with cross-functional teams and external partners to develop and execute innovative brand strategies. Your creativity and strategic thinking will be key in amplifying our brand’s presence, ensuring it resonates with our target audience in Bali’s competitive landscape. From social media campaigns to experiential marketing, you’ll have the chance to make a tangible impact while working in one of Indonesia’s most inspiring locations—Denpasar, Badung.
If you’re passionate about branding, thrive in fast-paced environments, and want to contribute to a forward-thinking company, we’d love to hear from you. This role offers the perfect blend of strategy, creativity, and execution in a location that inspires innovation.
Responsibility
- Develop and implement comprehensive brand strategies to enhance brand awareness and equity in Bali’s market.
- Collaborate with marketing, sales, and creative teams to ensure brand consistency across all touchpoints.
- Manage digital and offline campaigns, including social media, content marketing, and experiential activations.
- Monitor and analyze brand performance metrics (e.g., engagement rates, market share) and provide actionable insights.
- Build and maintain relationships with external partners, including agencies, influencers, and vendors.
- Oversee the creation of brand guidelines, messaging, and visual identity to ensure alignment with company values.
- Identify and capitalize on emerging trends and opportunities in the Bali market to stay ahead of competitors.
- Coordinate product launches and promotional events to maximize brand visibility and customer engagement.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Minimum 3 years of experience in brand management, marketing, or a similar role.
- Proven track record of developing and executing successful brand campaigns.
- Strong understanding of digital marketing tools (e.g., Google Analytics, social media platforms, SEO).
- Excellent communication, storytelling, and presentation skills in English.
- Creative thinker with a data-driven approach to decision-making.
- Ability to work in a fast-paced, collaborative environment and manage multiple projects simultaneously.
- Familiarity with the Bali market and its unique consumer behaviors is a plus.