job description
Join Prime Global Corporation as an Associate Brand Manager (ABM) and take the lead in shaping the future of our brand in the vibrant markets of Bali. This is a unique opportunity to drive brand management, strategic planning, and flawless execution in a dynamic, fast-paced environment. You will collaborate with cross-functional teams to develop innovative marketing strategies, enhance brand equity, and deliver measurable business growth.
Based in the creative hub of Canggu, Bali, youâll work in an inspiring setting that blends professional excellence with a lifestyle-driven work culture. Whether you're analyzing market trends, crafting compelling campaigns, or optimizing brand performance, your contributions will have a direct impact on our global and local success.
If youâre a strategic thinker with a passion for branding and a knack for turning data into actionable insights, we want to hear from you. This role offers competitive compensation, career development, and the chance to work with a diverse, talented team in one of the worldâs most sought-after locations.
Responsibility
- Develop and implement comprehensive brand strategies aligned with company goals and market opportunities.
- Conduct market research and competitive analysis to identify trends, consumer insights, and growth opportunities.
- Collaborate with marketing, sales, and product teams to create integrated campaigns across digital, print, and experiential channels.
- Monitor and analyze brand performance metrics (e.g., ROI, engagement, market share) and present actionable recommendations.
- Manage brand budgets, ensuring cost-effective allocation of resources for maximum impact.
- Oversee the development of brand guidelines, messaging, and visual identity to maintain consistency.
- Coordinate with agencies, vendors, and internal stakeholders to execute high-impact marketing initiatives.
- Drive product launches, promotions, and loyalty programs to enhance customer retention and acquisition.
Qualifications
- Bachelorâs degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 3-5 years of experience in brand management, marketing, or a similar role, preferably in a multinational or fast-moving consumer goods (FMCG) environment.
- Proven track record of developing and executing successful brand strategies.
- Strong analytical and data-driven decision-making skills (proficient in tools like Google Analytics, CRM software, or market research platforms).
- Excellent communication, presentation, and stakeholder management abilities.
- Creative mindset with a keen eye for brand storytelling and consumer engagement.
- Ability to work in a fast-paced, collaborative environment with tight deadlines.
- Fluency in English; additional languages (e.g., Indonesian) are a plus.