job description
Join the dynamic PICKUP COFFEE team at Starbreaker Corp as our Social Channels Manager and become the voice of our brand in Bali’s thriving digital landscape! We’re looking for a creative, data-driven professional to elevate our social media presence, engage our community, and drive growth across platforms like Instagram, Facebook, TikTok, and LinkedIn.
In this role, you’ll craft compelling content, manage influencer collaborations, and analyze performance metrics to refine our strategy. Bali’s vibrant culture and coffee scene provide endless inspiration—whether you’re working from a beachside café in Canggu, a co-working space in Ubud, or a bustling hub in Denpasar. If you’re passionate about storytelling, digital marketing, and building authentic connections, this is your chance to make an impact while enjoying Bali’s work-life balance.
As part of our team, you’ll collaborate with marketing, design, and operations to align social media efforts with business goals. We value innovation, creativity, and a proactive mindset—so if you’re ready to take our brand to the next level, we’d love to hear from you!
Responsibility
- Develop and execute a data-driven social media strategy to increase brand awareness, engagement, and conversions.
- Create, curate, and schedule high-quality content (posts, stories, reels, videos) tailored to each platform (Instagram, Facebook, TikTok, LinkedIn).
- Manage influencer partnerships and collaborations to amplify reach and authenticity.
- Monitor social media trends, competitor activity, and audience insights to optimize performance.
- Engage with followers, respond to inquiries, and foster a loyal online community.
- Track KPIs (e.g., engagement rates, follower growth, click-through rates) and generate reports to measure ROI.
- Collaborate with cross-functional teams (marketing, design, operations) to align social media with broader campaigns.
- Stay updated on platform algorithm changes and emerging trends in digital marketing.
Qualifications
- 3+ years of experience in social media management, digital marketing, or content creation.
- Proven track record of growing social media channels (portfolio or case studies required).
- Proficiency in social media tools (e.g., Meta Business Suite, Canva, Hootsuite, Google Analytics).
- Strong writing, editing, and storytelling skills with an eye for visual content.
- Experience with influencer marketing, paid social campaigns, and community management.
- Analytical mindset with the ability to interpret data and adjust strategies accordingly.
- Fluency in English; additional languages (Bahasa Indonesia, etc.) are a plus.
- Self-starter with excellent organizational skills and the ability to work remotely in Bali.