job description
Join Erajaya, a leading lifestyle and technology company, as our Marketing Manager for our Active Lifestyle division. This is an exciting opportunity to shape the future of our brand in Bali's vibrant market, driving growth and innovation in one of Southeast Asia's most dynamic regions.
As our Marketing Manager, you will be responsible for developing and executing cutting-edge marketing strategies that elevate our brand presence across Bali's key locations: Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, and Badung. You'll work with a talented team to create impactful campaigns that resonate with our target audience, leveraging both digital and traditional marketing channels to maximize engagement and conversion.
This role is perfect for a strategic thinker with a passion for active lifestyles and a proven track record in marketing. You'll have the opportunity to work in a fast-paced environment, collaborating with cross-functional teams to drive business growth and enhance customer experiences. If you're ready to take your marketing career to the next level in one of the world's most desirable locations, we want to hear from you!
Erajaya offers a competitive salary package, professional development opportunities, and a supportive work environment where creativity and innovation are encouraged. Join us and be part of a team that's shaping the future of active lifestyle brands in Indonesia.
Responsibility
- Develop and implement comprehensive marketing strategies to support business growth and brand positioning in Bali's key markets.
- Analyze market trends, customer insights, and competitive landscapes to identify opportunities and drive strategic decisions.
- Lead the creation and execution of integrated marketing campaigns across digital, social, and traditional channels.
- Collaborate with product, sales, and creative teams to ensure brand consistency and maximize campaign effectiveness.
- Manage and optimize marketing budgets to achieve maximum ROI and business impact.
- Monitor and report on campaign performance, using data-driven insights to refine strategies and improve results.
- Build and maintain strong relationships with key stakeholders, partners, and vendors to enhance brand visibility and reach.
- Stay up-to-date with industry trends and emerging technologies to keep our marketing strategies innovative and competitive.
Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in marketing, with at least 2 years in a managerial role.
- Proven track record of developing and executing successful marketing strategies and campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
- Experience with digital marketing tools and platforms, including social media, SEO, SEM, and email marketing.
- Creative thinker with a passion for innovation and a deep understanding of consumer behavior.
- Fluency in English and Bahasa Indonesia; additional languages are a plus.