job description
Kickstart your career in Fast-Moving Consumer Goods (FMCG) marketing with this hands-on internship opportunity in the heart of Bali. As a Marketing Intern, you’ll dive deep into the world of brand strategy, consumer insights, and multi-channel campaign execution. This role offers a unique chance to work on real-world projects, from conducting market research to assisting in the development and rollout of Above-the-Line (ATL) and Below-the-Line (BTL) campaigns.
You’ll collaborate with cross-functional teams to analyze market trends, identify consumer needs, and contribute to innovative brand initiatives. Whether you’re brainstorming creative concepts, tracking campaign performance, or supporting product launches, you’ll gain invaluable experience that will set the foundation for a successful career in marketing.
Based in Bali’s vibrant business hub, this internship combines professional growth with the opportunity to immerse yourself in a dynamic, fast-paced environment. Ideal for ambitious students or recent graduates passionate about consumer behavior, digital marketing, and brand management.
Responsibility
- Assist in conducting market research and competitive analysis to identify trends, opportunities, and consumer insights.
- Support the development and execution of ATL and BTL marketing campaigns, including digital, print, and experiential activations.
- Collaborate with internal teams to brainstorm and refine brand strategies and creative concepts.
- Monitor and report on campaign performance using KPIs and analytics tools (e.g., Google Analytics, social media insights).
- Assist in the coordination of product launches, promotions, and events to drive brand awareness and engagement.
- Prepare presentations, reports, and marketing materials for stakeholders and leadership teams.
- Contribute to content creation, including social media posts, blog articles, and email marketing copy.
- Participate in team meetings and workshops to stay updated on industry best practices and emerging trends.
Qualifications
- Currently enrolled in or recently graduated with a degree in Marketing, Business, Communications, or a related field.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills in English.
- Creative thinker with a passion for brand storytelling and consumer engagement.
- Familiarity with digital marketing tools (e.g., social media platforms, Google Ads, SEO basics) is a plus.
- Proficient in Microsoft Office (Excel, PowerPoint) and basic graphic design tools (e.g., Canva) is advantageous.
- Ability to work in a fast-paced, collaborative environment and meet tight deadlines.
- Self-motivated, detail-oriented, and eager to learn and take on new challenges.