job description
Join Santika Indonesia Hotels & Resorts, a leading name in Indonesia’s hospitality sector, as we expand our digital footprint. We are seeking a dynamic E-Commerce Specialist to drive our online sales, enhance customer engagement, and optimize our digital platforms across Bali’s most sought-after destinations, including Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, and Kuta.
In this role, you will play a pivotal part in shaping our e-commerce strategy, managing online bookings, and ensuring a seamless digital experience for our guests. Your expertise in digital marketing, combined with your passion for hospitality, will help elevate our brand’s online presence and revenue growth.
If you thrive in a fast-paced environment and have a knack for turning data into actionable insights, this is your opportunity to make a tangible impact in one of Indonesia’s most prestigious hotel groups.
Responsibility
- Develop and execute e-commerce strategies to boost online bookings and revenue for Santika’s properties in Bali.
- Manage and optimize the company’s presence on OTAs (Online Travel Agencies) and direct booking platforms.
- Monitor and analyze e-commerce performance metrics, including conversion rates, traffic sources, and customer behavior.
- Collaborate with marketing teams to create compelling digital campaigns, promotions, and content for web and social media.
- Ensure accurate and up-to-date product listings, pricing, and inventory across all digital channels.
- Implement SEO and SEM best practices to improve search rankings and visibility.
- Provide regular reports on e-commerce KPIs and recommend data-driven improvements.
- Stay updated on industry trends, competitor activities, and emerging digital tools to maintain a competitive edge.
Qualifications
- Minimum Diploma or Bachelor’s degree in Hospitality Management, Marketing, Business, or a related field.
- At least 2 years of experience in e-commerce, digital marketing, or a similar role, preferably in the hospitality industry.
- Fluent in English (written and verbal) with excellent communication skills.
- Proven track record in managing online sales platforms, OTAs, or e-commerce websites.
- Strong analytical skills with proficiency in tools like Google Analytics, SEO/SEM platforms, or CRM systems.
- Familiarity with content management systems (CMS) and basic HTML/CSS is a plus.
- Creative thinker with a customer-centric approach and a passion for delivering exceptional digital experiences.
- Ability to work independently, meet deadlines, and adapt to changing priorities in a dynamic environment.