job description
Are you a dynamic and creative Digital Marketing Executive looking to make an impact in a fast-growing educational institution? CERT Academy Sdn Bhd is seeking a passionate professional to join our team and drive our digital marketing strategies across multiple channels. Based in the vibrant locations of Bali, you will have the opportunity to shape our online presence, engage with our audience, and contribute to our mission of delivering exceptional education.
In this role, you will plan, execute, and optimize digital marketing campaigns, including blog content, WhatsApp blasting, newsletters, email marketing, and social media advertising. Your expertise will help us reach a wider audience, enhance brand visibility, and drive student enrollment. If you thrive in a collaborative environment and are eager to innovate, this is the perfect opportunity for you!
Join us and be part of a team that values creativity, strategic thinking, and results-driven marketing. Apply now and take the next step in your career with CERT Academy Sdn Bhd!
Responsibility
- Develop and implement comprehensive digital marketing strategies to increase brand awareness and student enrollment.
- Create and manage engaging content for blogs, newsletters, and social media platforms.
- Plan and execute email marketing campaigns to nurture leads and engage with prospective students.
- Oversee WhatsApp blasting initiatives to communicate promotions, updates, and important information.
- Monitor and analyze the performance of digital marketing campaigns using analytics tools.
- Collaborate with cross-functional teams to ensure alignment with overall marketing and business goals.
- Stay updated with the latest digital marketing trends and best practices to continuously improve strategies.
- Manage paid advertising campaigns on social media and other digital platforms to maximize ROI.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Proven experience in digital marketing, with a strong portfolio of successful campaigns.
- Proficiency in using digital marketing tools and platforms, such as Google Analytics, Meta Ads Manager, and email marketing software.
- Excellent written and verbal communication skills in English.
- Creative thinker with a strong understanding of content creation and social media management.
- Ability to analyze data and derive actionable insights to optimize marketing strategies.
- Strong organizational skills with the ability to manage multiple projects and deadlines.
- Passion for education and a desire to contribute to the growth of an academic institution.