job description
Join enablesGROUP as a Digital Marketing Coordinator in a dynamic hybrid role supporting an Australian client. Based in the vibrant hub of Bali, Indonesia, youâll drive impactful digital campaigns, optimize customer engagement, and contribute to measurable business growth.
This role is perfect for a creative and analytical professional passionate about digital marketing, CRM, and data-driven strategies. Youâll collaborate with cross-functional teams to execute multi-channel campaigns, leverage WordPress and paid social platforms, and deliver insightful reports to refine performance. With a focus on lead generation and brand awareness, youâll play a key role in shaping the digital presence of a forward-thinking organization.
Enjoy the flexibility of a hybrid work model while thriving in Baliâs inspiring work culture. If youâre a results-oriented marketer with a knack for storytelling and a data-savvy mindset, weâd love to hear from you!
Responsibility
- Develop, execute, and optimize multi-channel digital marketing campaigns (email, social, SEO/SEM, and display) to drive engagement and conversions.
- Manage CRM systems to segment audiences, personalize communications, and nurture leads through automated workflows.
- Create and deploy EDM (Email Direct Marketing) campaigns, including copywriting, A/B testing, and performance analysis.
- Oversee WordPress website updates, ensuring content is SEO-optimized, user-friendly, and aligned with brand guidelines.
- Plan and manage paid social media advertisements (Meta, LinkedIn, Google Ads) with budget allocation and ROI tracking.
- Generate comprehensive reports on KPIs (CTR, conversion rates, ROI) and present actionable insights to stakeholders.
- Collaborate with design and content teams to produce high-quality assets for campaigns and landing pages.
- Stay ahead of digital marketing trends and recommend innovative strategies to enhance performance.
Qualifications
- Bachelorâs degree in Marketing, Communications, Business, or a related field.
- Minimum 2-3 years of experience in digital marketing, with a focus on campaign management, CRM, and paid social.
- Proficient in WordPress, email marketing tools (e.g., Mailchimp, HubSpot), and Google Analytics.
- Experience with SEO/SEM, meta ads, and Google Ads is a strong plus.
- Strong analytical skills with the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills in English.
- Creative thinker with a problem-solving mindset and attention to detail.
- Ability to work independently in a hybrid/remote setting with a proactive approach.